Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Lone Star performance in the New Zealand and how they change over time
See what factors influence Lone Star performance in the New Zealand and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Lone Star' competitors in the New Zealand
An analysis of Lone Star' competitors in the New Zealand
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Lone Star is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Lone Star's market performance in New Zealand is in the top 1% percentile, indicating a leading market position. This signifies a strong competitive advantage. Performance peers in the same percentile range include Domino's Pizza, Burger King, Subway, RE Burger, BurgerFuel, and Chicking.
Customer satisfaction is critical, reflecting customer loyalty, brand perception, and likelihood of repeat business and positive word-of-mouth referrals.
Lone Star's overall customer satisfaction is 78%, up by 1.7 percentage points year-over-year. Hawke's Bay shows the highest CSAT at 91%, with notable growth. This indicates a positive trend in customer perception and service quality across the brand's locations.
Average check reveals customer spending habits and impacts revenue. Monitoring it helps optimize pricing and menu strategies for increased profitability.
The overall average check for Lone Star is 61.5 NZD, which decreased by 4.8% year-over-year. Wellington has the highest average check at 73.6 NZD. The data suggests that customers are spending slightly less per visit compared to last year.
Outlet count indicates brand reach. More outlets mean greater accessibility, driving revenue and solidifying market presence.
Lone Star has a total of 24 outlets in New Zealand. Auckland has the highest number of outlets (6), followed by Canterbury (4). The distribution indicates the brand's strategic focus on key urban areas.
Understanding key competitors through customer cross-visitation helps refine marketing strategies and identify opportunities for differentiation.
McDonald's is the top competitor with a cross-visitation rate of 14.04%. Burger King (3.72%), KFC (3.44%), BurgerFuel (3.15%), and Joe's Garage (2.58%) also show notable cross-visitation. The data highlights the competitive landscape and shared customer base.
Analyzing hourly traffic helps optimize staffing and resource allocation to meet customer demand effectively throughout the day.
Traffic workload peaks between 17:00 and 19:00 (5 PM - 7 PM), with the highest traffic at 18:00. The lowest traffic is between 0:00 and 10:00. This shows the restaurant experiences peak customer activity during dinner hours.
Consumer segment analysis by gender and generation allows for tailored marketing and positioning, enhancing engagement and brand resonance.
Women show a higher affinity (113) compared to men (89). Gen X has the highest affinity index (206), while Gen Y (37) and Gen Z (93) are under-indexed. This data indicates which demographics respond most strongly to the brand.