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Managing Partner, Global Business Development
See what factors influence Domino's Pizza performance in the New Zealand and how they change over time
See what factors influence Domino's Pizza performance in the New Zealand and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Domino's Pizza' competitors in the New Zealand
An analysis of Domino's Pizza' competitors in the New Zealand
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Domino's Pizza is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand strength and customer preference, showing its competitive standing within the Cafe & Restaurants industry.
Domino's Pizza is a leading brand in New Zealand's Cafe & Restaurants sector, ranking in the top 1%. This signifies a strong market presence and high customer preference compared to peers like Lone Star, Subway, BurgerFuel, Burger King, KFC and RE Burger.
CSAT reflects customer happiness. Tracking it helps improve service, boost loyalty, and sustain growth in the Cafe & Restaurants sector.
Domino's Pizza in New Zealand shows positive customer satisfaction. Overall CSAT is 66%, a 2.6 percentage point increase year-over-year. Taranaki shows the highest CSAT at 88% with 23.5 percentage point growth, while other states also show significant CSAT improvements.
Average check is a key revenue indicator, showing how much customers spend, thus guiding pricing and promotional strategies for Domino's.
Domino's Pizza in New Zealand has an overall average check of 22.9 NZD, up 1.6% year-over-year. Hawke's Bay and Taranaki have the highest average check at 25 NZD. Monthly average check varied from 21.60 NZD to 24.57 NZD.
Outlet count indicates brand reach. More locations typically mean higher sales and brand visibility in Cafe & Restaurants sector.
Domino's Pizza in New Zealand has a varied distribution of outlets by state. Auckland leads with 53 outlets, followed by Wellington and Canterbury with 20 each. This distribution highlights key markets for Domino's.
Competitor analysis reveals customer preferences, showing which brands consumers also visit. This informs competitive strategies in Cafe & Restaurants.
Domino's Pizza in New Zealand sees McDonald's as its top competitor with a cross visitation of 23.40%. KFC, Pizza Hut, Burger King and Subway are also significant competitors, indicating shared customer bases.
Understanding traffic workload by hours helps optimize staffing and resources to meet customer demand effectively in Cafe & Restaurants.
Domino's Pizza in New Zealand experiences peak traffic between 10 AM and 10 PM, with the highest workload at 57.39-64.32 between 4 PM and 6 PM, indicating dinner time demand. The lowest traffic is between midnight and 9 AM.
Understanding consumer segments by gender and generation enables targeted marketing, improving ad relevance and marketing ROI for Domino's Pizza.
Domino's Pizza in New Zealand shows gender and generational trends. Women are under-indexed (75) and men are over-indexed (121). Gen Z (124) and Gen Y (104) are over-indexed, while Gen X (86) is under-indexed.