Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Johnny Rockets performance in the United States and how they change over time
See what factors influence Johnny Rockets performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Johnny Rockets is right in the middle
Sample of brands in the same percentile
An analysis of Johnny Rockets' competitors in the United States
An analysis of Johnny Rockets' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Johnny Rockets' market performance is at the 54th percentile, indicating an average market standing. This means the brand captures an average share of customer traffic compared to its competitors in the Cafe & Restaurants industry in the United States. Performance peers in the same percentile range include Drake's, Flippers Pizzeria, Cornbread, Seasons 52, Bill Miller BBQ, and MOOYAH Burgers, Fries & Shakes.
Customer satisfaction reflects brand perception and loyalty, directly impacting repeat business and long-term revenue growth.
Johnny Rockets has an overall customer satisfaction (CSAT) of 85%, a decrease of 3.6 percentage points year-over-year. Maryland shows the highest CSAT at 97%, while Washington experienced the largest growth in CSAT, up 11.7 percentage points. The CSAT dynamic data shows a slight decrease from June (86.64%) to August (81.75%) 2025.
Average check reveals customer spending habits, influencing revenue and profitability strategies for the brand.
The overall average check for Johnny Rockets is $24.40, a decrease of 3.9% year-over-year. Nevada has the highest average check at $32.30, while other states like New York ($28.40) and New Jersey ($27.90) also show higher spending. The average check dynamic data shows slight fluctuations between June ($24.33) and August ($24.02) 2025.
Outlet count indicates brand reach and market presence, influencing accessibility and overall revenue potential.
Johnny Rockets has the most outlets in California (15), followed by Nevada (11). Texas and Florida each have 7 outlets. This distribution highlights the brand's stronger presence in certain states, indicating potential areas for expansion in others.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Johnny Rockets, based on cross-visitation, are McDonald's (10.95%), Chick-fil-A (6.67%), Wendy's (4.29%), Starbucks (4.29%), and The Cheesecake Factory (4.13%). This indicates that customers who visit Johnny Rockets also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Johnny Rockets experiences peak traffic workload between 12:00 PM and 6:00 PM, with the highest workload at 2:00 PM (54.20%). Traffic is lowest between 3:00 AM and 6:00 AM. This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and brand affinity with specific demographics.
Johnny Rockets' customer base shows a slightly higher affinity towards men (101%) compared to women (99%). Gen X shows a higher affinity (105%), while Gen Y is slightly under-indexed (99%), and Gen Z is at 101%. These affinity indexes help tailor marketing strategies to resonate with key demographic groups.