Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Johnny Rockets performance in the United States and how they change over time
See what factors influence Johnny Rockets performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Johnny Rockets' competitors in the United States
An analysis of Johnny Rockets' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Johnny Rockets is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Johnny Rockets' market performance is at the 52nd percentile, indicating an average market position. This means the brand's foot traffic is typical compared to its peers. Performance peers in the same range include Der Dutchman, Barcelona Wine Bar, Divina Carne Brazilian Steakhouse, Leo's Coney Island, Copper Table, and Tulua Bistro. The brand experienced a year-over-year decrease of 7 percentiles.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation informs strategies to attract and retain customers.
The top competitors for Johnny Rockets, based on cross-visitation, are McDonald's (10.98%), Taco Bell (5.49%), Chick-fil-A (4.83%), Wendy's (4.83%), and Starbucks (4.49%). This indicates that customers who visit Johnny Rockets also frequently visit these fast-food chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience and service speed.
Johnny Rockets experiences peak traffic between 12:00 PM and 8:00 PM, with the highest workload around 6:00 PM (52.09%). Traffic is lowest between 3:00 AM and 6:00 AM. This data helps optimize staffing levels throughout the day.
Understanding consumer segments by gender and generation enables targeted marketing, improving engagement and brand resonance with specific groups.
Johnny Rockets' customer base shows a higher affinity towards women (94) and men (106). Among generations, Gen Y (102) shows a slightly higher affinity compared to Gen X (99) and Gen Z (99). An affinity index above 100 suggests that the segment is overrepresented.