Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Drake's performance in the United States and how they change over time
See what factors influence Drake's performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Drake's is right in the middle
Sample of brands in the same percentile
An analysis of Drake's' competitors in the United States
An analysis of Drake's' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Drake's market performance is at the 55th percentile, indicating an average market position. This suggests moderate competitive strength. Performance peers in the same percentile range include Shoney's and Fuzzy's Taco Shop.
Competitor analysis identifies key rivals and their customer overlap, informing competitive strategies and market positioning.
Drake's top competitors based on customer cross-visitation are McDonald's (11.27%), Chick-fil-A (8.87%), and Taco Bell (5.41%). This indicates a significant overlap in customer base with these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Drake's experiences peak traffic between 5 PM and 7 PM, with the highest workload at 6 PM (66.74%). Traffic is minimal between midnight and 10 AM.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics.
Drake's customer base shows a high affinity towards women (98) and men (102). Gen X is overrepresented (127), while Gen Y (82) and Gen Z (92) are underrepresented.