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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mì Cay Sasin performance in the Vietnam and how they change over time
See what factors influence Mì Cay Sasin performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mì Cay Sasin' competitors in the Vietnam
An analysis of Mì Cay Sasin' competitors in the Vietnam
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Mì Cay Sasin is in the top 16% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mì Cay Sasin's market performance is at the 84th percentile, indicating an above-average market standing. This means the brand outperforms many competitors in Vietnam's Cafe & Restaurants industry. Performance peers in a similar range include Vua Chả Cá, Dookki, and Highlands Coffee.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
The top competitors for Mì Cay Sasin, based on customer cross-visitation, are Jollibee (5.28%), Dookki (3.64%), KFC (2.64%), Pizza 4P's (2.17%), and Highlands Coffee (1.97%). This indicates that customers who visit Mì Cay Sasin also frequently visit these brands.
Traffic workload by hours reveals peak times, optimizing staffing and promotions for maximum efficiency and customer satisfaction.
Mì Cay Sasin experiences peak traffic workload between 17:00 and 20:00, with the highest traffic at 19:00 (74.41%). Traffic is lowest between 0:00 and 5:00. This data helps optimize staffing and promotions during peak hours.
Consumer segment analysis tailors marketing, improving engagement and ROI by understanding demographics and preferences.
Women are overrepresented among Mì Cay Sasin's consumers (affinity index 107), while men are slightly underrepresented (affinity index 95). Gen Z is significantly overrepresented (affinity index 159), while Gen X (affinity index 24) and Gen Y (affinity index 75) are underrepresented. This suggests a strong appeal to younger consumers, particularly Gen Z.