Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pizza Hut performance in the Vietnam and how they change over time
See what factors influence Pizza Hut performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pizza Hut' competitors in the Vietnam
An analysis of Pizza Hut' competitors in the Vietnam
In Cafés & Restaurants
·Aug – Oct 25
Pizza Hut is in the top 12% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza Hut's market performance is at the 88th percentile, indicating an above average market standing in Vietnam's Cafe & Restaurants industry. This means Pizza Hut captures more customer traffic than most competitors. Performance peers in a similar range include Dookki (83), Mì Cay Sasin (84), Highlands Coffee (84), Haidilao (87), and Lotteria (88).
Identifying top competitors helps refine strategies, understand market dynamics, and capture a larger customer base.
Pizza Hut's top competitors based on customer cross-visitation are KFC (4.43%), Jollibee (3.87%), Lotteria (3.42%), Pizza 4P's (3.00%), and Highlands Coffee (3.00%). This indicates that customers who visit Pizza Hut also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Pizza Hut experiences peak traffic between 10 AM and 9 PM, with the highest workload around 7 PM (64.09%) and 8 PM (65.23%). Traffic is minimal before 8 AM and after 9 PM. This data helps optimize staffing levels throughout the day.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring campaigns.
Pizza Hut's customer base in Vietnam shows a high affinity towards women (97%) and men (102%). Gen Z is overrepresented (112%), while Gen X (55%) and Gen Y (97%) are underrepresented. This suggests that Pizza Hut is particularly popular among Gen Z consumers.