Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Starbucks performance in the Vietnam and how they change over time
See what factors influence Starbucks performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Starbucks' competitors in the Vietnam
An analysis of Starbucks' competitors in the Vietnam
In Cafés & Restaurants
·Aug – Oct 25
Starbucks is in the top 22% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Starbucks in Vietnam holds a market performance percentile of 78, placing it in the average/above average range. This indicates a solid market standing relative to competitors. Performance peers in the same percentile range include Mixue Bingcheng and Trà Sữa ToCoToCo.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs strategies to attract and retain customers.
The top competitors for Starbucks in Vietnam, based on customer cross-visitation, are Highlands Coffee (9.20%), Pizza 4P's (7.62%), Katinat (3.67%), Haidilao (3.33%), and Cộng Cà Phê (3.30%). This indicates significant customer overlap with these brands.
Traffic workload reveals peak hours and customer flow. Analyzing this data optimizes staffing, resource allocation, and promotional timing for efficiency.
Starbucks in Vietnam experiences peak traffic workload between 7 AM and 8 PM, with the highest activity around 9-11 AM. Traffic significantly decreases after 9 PM, with minimal activity during the night.
Consumer segments reveal key demographics. Understanding gender and generational mix informs targeted marketing and product development strategies for better engagement.
Starbucks in Vietnam shows a high affinity with women (94%) and men (105%). Gen X is overrepresented (114%), while Gen Y (98%) and Gen Z (101%) are near average. This suggests targeted marketing towards Gen X could be particularly effective.