Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence HELL Pizza performance in the New Zealand and how they change over time
See what factors influence HELL Pizza performance in the New Zealand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
HELL Pizza is ahead of most brands
Sample of brands in the same percentile
An analysis of HELL Pizza' competitors in the New Zealand
An analysis of HELL Pizza' competitors in the New Zealand
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
HELL Pizza's market performance is at the 58th percentile, indicating an average/above average position in the New Zealand Cafe & Restaurants industry. This suggests a solid market standing relative to competitors like Joe's Garage and St Pierres Sushi, which are in the same percentile range.
Customer satisfaction is crucial as it reflects customer loyalty and directly impacts brand reputation and revenue growth.
HELL Pizza's overall customer satisfaction is 79%, a 13.4 percentage point increase year-over-year. Tasman leads with 100% satisfaction, while Waikato shows a decrease. This indicates strong positive sentiment overall, with regional variations needing attention.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
HELL Pizza's average check is 36.5 NZD, a 7.5% increase year-over-year. Canterbury has the highest average check at 46.7 NZD. The trend shows a slight decrease from June to August 2025, suggesting potential seasonal variations.
Outlet count indicates brand reach and market penetration, reflecting expansion and accessibility.
HELL Pizza has 28 outlets in Auckland, the highest number in New Zealand. Wellington follows with 15 outlets. This distribution highlights key markets and potential areas for expansion in other regions.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
HELL Pizza's customers also frequently visit McDonald's (21.68% cross-visitation), Domino's Pizza (9.09%), BurgerFuel and KFC (7.69% each). This indicates shared customer base and the need to differentiate offerings.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
HELL Pizza experiences peak traffic between 16:00 and 19:00, with the highest workload at 18:00 (60.74). Traffic is minimal between 04:00 and 09:00. This data informs staffing and marketing strategies.
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies.
HELL Pizza shows high affinity with women (index 72) and men (index 125). Gen Y also shows high affinity (index 166). This suggests targeted marketing towards these demographics may be effective.