Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence East Coast Wings + Grill performance in the United States and how they change over time
See what factors influence East Coast Wings + Grill performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of East Coast Wings + Grill' competitors in the United States
An analysis of East Coast Wings + Grill' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
East Coast Wings + Grill is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
East Coast Wings + Grill's market performance is at the 45th percentile, indicating a below average/lagging position. This suggests the brand has a smaller share of foot traffic compared to competitors. Performance peers in the same percentile range include Tikka Shack Indian Grub, Taco Pros - Mexican Cocina, Bombshells, Jakes Burgers and Beer, Better Blend, and Arctic Circle.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
East Coast Wings + Grill has an overall CSAT of 82%, up 1.9pp year-over-year. South Carolina shows the highest CSAT at 91%, while North Carolina has the lowest at 77%. Pennsylvania experienced a decrease in CSAT (-8pp). The trend shows CSAT increasing from June to August 2025.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and promotions.
The overall average check for East Coast Wings + Grill is $26 USD, a 0.5% increase year-over-year. Virginia has the highest average check at $32.4 USD. Tennessee has the lowest average check at $20.4 USD. The average check increased from June to August 2025.
Outlet count indicates brand reach and growth. More outlets can mean greater market presence and accessibility for customers.
East Coast Wings + Grill has 35 outlets in the United States. North Carolina has the most outlets (28), while Pennsylvania has the fewest (1). South Carolina, Virginia and Tennessee each have 2 outlets.
Identifying top competitors helps understand the competitive landscape and benchmark performance, informing strategic decisions.
The top competitors for East Coast Wings + Grill, based on customer cross-visitation, are McDonald's (14.74%), Chick-fil-A (11.22%), Bojangles (8.33%), Taco Bell (7.05%), and Wendy's (6.73%). This indicates a significant overlap in customer base with these major fast-food chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to maximize customer service.
East Coast Wings + Grill experiences peak traffic between 17:00 and 19:00 (5 PM - 7 PM), with the highest workload at 71.52% at 18:00 (6 PM). Traffic is minimal between midnight and 10:00 (10 AM). This data suggests a strong dinner crowd.
Analyzing consumer segments by gender and generation informs targeted marketing, improving engagement and brand resonance.
East Coast Wings + Grill's customer base shows a slightly higher affinity among women (index 104) compared to men (index 96). Gen Z shows the highest affinity (index 114), followed by Gen X (index 105), while Gen Y is under-indexed (index 85).