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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Better Blend performance in the United States and how they change over time
See what factors influence Better Blend performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Better Blend is right in the middle
Sample of brands in the same percentile
An analysis of Better Blend' competitors in the United States
An analysis of Better Blend' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Better Blend's market performance is at the 45th percentile, indicating a below average/lagging position. This suggests the brand captures less foot traffic than most competitors. Performance peers in the same percentile range include Jakes Burgers and Beer, Mercato Della Pescheria, 3Natives, Smalls Sliders, Arctic Circle, and E-Gyu Revolving Sushi & Korean BBQ.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT scores often correlate with repeat business and positive word-of-mouth.
Better Blend has a high overall CSAT of 96%, with a slight increase of 0.2 percentage points year-over-year. Kentucky shows a CSAT of 97% with a significant increase, while Ohio has a CSAT of 96% with a decrease. This indicates generally positive customer experiences, with regional variations.
Average check reveals how much customers spend per visit. Monitoring this KPI helps understand spending habits and optimize pricing strategies for revenue growth.
Better Blend's overall average check is $10, a 12.4% increase year-over-year. Kentucky has a higher average check of $10.6 USD, while Ohio's is $8.8 USD. The increase suggests customers are spending more per visit, potentially due to menu changes or increased prices.
Outlet count indicates brand reach and growth. Tracking this KPI helps assess expansion efforts and market penetration across different geographic locations.
Better Blend has 8 outlets in Ohio and 7 in Kentucky. This shows a slightly stronger presence in Ohio. Monitoring these numbers helps track the brand's physical expansion and regional focus.
Identifying top competitors helps understand the competitive landscape. Analyzing cross-visitation patterns reveals which brands attract similar customer segments.
Better Blend's top competitors based on customer cross-visitation are McDonald's (5.05%), Skyline Chili (4.04%), Wendy's (4.04%), Waffle House (4.04%), and Starbucks (4.04%). This indicates that customers who visit Better Blend also frequent these establishments.
Traffic workload by hour reveals peak times. Understanding these patterns allows for efficient staffing and resource allocation to maximize customer service and revenue.
Better Blend experiences peak traffic between 12:00 PM and 2:00 PM, with the highest workload at 65% around noon. Traffic starts increasing at 7:00 AM, peaks around midday, and gradually decreases after 3:00 PM. There is almost no traffic between 9:00 PM and 7:00 AM.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights help tailor messaging and offerings to resonate with specific groups.
Better Blend's customer base shows a higher affinity among women (index 146) compared to men (index 56). Among generations, Gen Y (index 120) shows the highest affinity, while Gen Z (index 56) is underrepresented. Gen X affinity index is 98.