Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Domino's Pizza performance in the Guatemala and how they change over time
See what factors influence Domino's Pizza performance in the Guatemala and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Domino's Pizza' competitors in the Guatemala
An analysis of Domino's Pizza' competitors in the Guatemala
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Domino's Pizza is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Domino's Pizza in Guatemala has a market performance percentile of 67, indicating an average/above average market standing. This means Domino's captures more foot traffic than many competitors. Performance peers in a similar range include Muriel Postres Gourmet, Wendy's, and Denny's.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with repeat business.
Domino's Pizza in Guatemala has an overall CSAT of 43%, a decrease of 21 percentage points year-over-year. This indicates a significant decline in customer satisfaction. In Guatemala Department, CSAT is 44%, down by 18.3 percentage points.
Average check reveals spending habits, influencing revenue strategies. Monitoring trends helps optimize pricing and promotions.
The overall average check for Domino's Pizza in Guatemala is not available. However, in the Guatemala Department, the average check is 90.9 GTQ, with no growth compared to the previous year. The average check has increased from 81.45 GTQ in June to 122.37 GTQ in August.
Outlet count indicates brand reach and market presence. Expansion reflects growth, while closures signal potential issues.
Domino's Pizza has 60 outlets in Guatemala Department, 11 in Quetzaltenango, 7 in Escuintla, 5 in Huehuetenango and Jutiapa, 4 in Sacatepéquez, Santa Rosa and Izabal, 3 in Chiquimula and Petén. Guatemala Department accounts for the majority of outlets.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation informs competitive strategies.
The top competitors for Domino's Pizza in Guatemala, based on cross-visitation, are McDonald's (32.79%), Pollo Campero (24.59%), San Martín (17.21%), Pizza Hut (10.66%), and Burger King (10.66%). This indicates that a significant portion of Domino's customers also visit these establishments.
Traffic workload shows peak hours, guiding staffing and resource allocation. Optimizing operations improves customer experience.
Domino's Pizza in Guatemala experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (61.12%). Traffic is significantly lower during early morning hours, with minimal activity between 0:00 and 6:00.
Consumer segments inform targeted marketing. Understanding demographics allows tailored messaging and product development.
Domino's Pizza in Guatemala shows a higher affinity among women (54%) and over-indexed affinity with Gen X (143%), Gen Y (73%), and Gen Z (179%). This suggests that Gen Z and Gen X are more strongly represented among Domino's customers compared to the average consumer.