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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Chopstix performance in the United Kingdom and how they change over time
See what factors influence Chopstix performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chopstix' competitors in the United Kingdom
An analysis of Chopstix' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Chopstix is in the top 18% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chopstix's market performance is at the 82nd percentile in the United Kingdom's Cafe & Restaurants industry, indicating an above-average market position. This means Chopstix outperforms most competitors in attracting customers. Performance peers in a similar range include Pho, Farmhouse Inns, Costa Coffee, and Nando's.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue. High CSAT scores indicate a strong customer base.
Chopstix has an overall customer satisfaction of 92%, a slight decrease of 0.4 percentage points year-over-year. Wales shows the highest CSAT at 96%, while Scotland has the lowest at 91%. This indicates generally positive customer experiences, with regional variations.
Average check reveals customer spending habits and revenue potential. Monitoring this KPI helps optimize pricing and promotions.
The overall average check for Chopstix is £13.4, a 10.4% increase year-over-year. England has the highest average check at £13.6, while Scotland's is £11.5. This suggests increased customer spending compared to the previous year, with regional differences in transaction value.
Outlet count indicates brand reach and market presence. Growth in outlets often correlates with increased brand awareness and revenue.
Chopstix has 101 outlets in England, 12 in Scotland, 8 in Wales, and 3 in Northern Ireland. England accounts for the majority of Chopstix's presence, indicating a strong concentration in that region.
Identifying key competitors helps refine strategies and differentiate offerings. Understanding cross-visitation patterns reveals shared customer base.
McDonald's (6.04%) and KFC (5.06%) are the top competitors with the highest cross-visitation from Chopstix customers. Burger King (2.37%), JD Wetherspoon (2.20%), and Popeyes Louisiana Kitchen (2.12%) also attract Chopstix customers, but to a lesser extent.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Chopstix experiences peak traffic workload between 11:00 and 17:00, with the highest workload at 13:00 (57.16). Traffic is minimal between 0:00 and 9:00. This data suggests focusing resources during peak hours to manage customer flow effectively.
Understanding consumer demographics enables targeted marketing. Gender and generational insights inform tailored campaigns and product development.
Women (109 affinity index) are overrepresented among Chopstix consumers, while men (93 affinity index) are underrepresented. Gen Y (122 affinity index) and Gen Z (178 affinity index) are highly overrepresented, while Gen X (56 affinity index) is significantly underrepresented, indicating a strong appeal to younger demographics.