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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Nando's performance in the United Kingdom and how they change over time
See what factors influence Nando's performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Nando's' competitors in the United Kingdom
An analysis of Nando's' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Nando's is in the top 18% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Nando's holds a market performance percentile of 82 in the UK, placing it in the average/above average range. This indicates a solid market standing relative to competitors like Pizza Express and Farmhouse Inns, which are in the same percentile range.
Customer satisfaction (CSAT) reflects customer happiness, directly impacting loyalty, brand reputation, and revenue growth. Higher CSAT scores indicate stronger performance.
Nando's has an overall CSAT of 76% in the UK, a 5pp increase year-over-year. England shows the highest CSAT at 76%, while Wales has the lowest at 66%, indicating regional differences in customer experience.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and promotions for increased profitability.
Nando's average check in the UK is £25.3, a slight increase of 0.1% year-over-year. Wales has the highest average check at £27.3, while Scotland has the lowest at £22.8, suggesting regional spending variations.
Outlet count indicates brand reach and market presence. A larger number of outlets can lead to greater brand visibility and accessibility for customers.
Nando's has 421 outlets in England, significantly more than in Scotland (34), Wales (15), and Northern Ireland (11). This shows a strong concentration of Nando's restaurants in England.
Identifying top competitors helps understand the competitive landscape. Cross-visitation data reveals brands that attract similar customer segments, informing strategic positioning.
McDonald's (13.28%) is the top competitor for Nando's, based on cross-visitation, followed by JD Wetherspoon (5.86%) and KFC (4.69%). This indicates a significant overlap in customer base with these brands.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation. Understanding customer traffic patterns optimizes operational efficiency.
Nando's experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (63.25). Traffic is minimal during early morning hours, indicating operational hours.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Nando's customer base shows a high affinity towards women (88) and men (110). Gen X (109) and Gen Y (101) are overrepresented, while Gen Z (92) is underrepresented, suggesting varying levels of engagement across generations.