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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Cafe Rio Fresh Modern Mexican performance in the United States and how they change over time
See what factors influence Cafe Rio Fresh Modern Mexican performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Cafe Rio Fresh Modern Mexican' competitors in the United States
An analysis of Cafe Rio Fresh Modern Mexican' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Cafe Rio Fresh Modern Mexican is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Cafe Rio Fresh Modern Mexican's market performance is at the 56th percentile, indicating an average market standing. This means the brand is ahead of most brands in capturing customer traffic within the Cafe & Restaurants industry. Performance peers in the same percentile range include Taco Cabana, Silver Diner, TGI Fridays, Sokai Sushi Bar, BurgerFi, and Van Leeuwen Ice Cream.
Customer satisfaction reflects brand perception, impacting loyalty and growth. High CSAT scores often correlate with repeat business and positive word-of-mouth.
Cafe Rio Fresh Modern Mexican has an overall customer satisfaction of 57%, a 2.3 percentage point increase year-over-year. Virginia shows the highest CSAT at 81%, while New Mexico has the lowest at 72% with a decrease of 18.1 percentage points. This indicates generally positive customer experiences, with regional variations needing attention.
Average check reveals customer spending habits, influencing revenue strategies. Monitoring this KPI helps optimize pricing and promotions.
The overall average check for Cafe Rio Fresh Modern Mexican is $17.70, a 4.4% decrease year-over-year. Wyoming has the highest average check at $27.30, while Colorado has $17.60. The decrease suggests a need to analyze pricing strategies and customer spending behavior to identify potential revenue optimization opportunities.
Outlet count indicates brand reach and expansion. Tracking this metric informs growth strategies and market penetration efforts.
Cafe Rio Fresh Modern Mexican has the most outlets in Utah (52), followed by Arizona (24) and California (22). This distribution highlights key markets for the brand, with Utah representing its strongest presence. Expansion efforts may focus on replicating success in other regions.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies.
The top competitors for Cafe Rio Fresh Modern Mexican, based on customer cross-visitation, are McDonald's (12.93%), Chick-fil-A (6.88%), In-N-Out Burger (5.84%), Wendy's (5.77%), and Taco Bell (5.42%). This indicates that customers who visit Cafe Rio also frequent these fast-food chains, suggesting a need to differentiate and capture a larger share of customer visits.
Traffic workload reveals peak hours, enabling efficient staffing. Analyzing hourly patterns optimizes resource allocation and customer service.
Cafe Rio Fresh Modern Mexican experiences peak traffic between 10 AM and 8 PM, with the highest workload occurring between 12 PM and 1 PM (66.57% and 66.64% respectively). This data suggests the need for optimal staffing levels during these peak hours to ensure efficient service and customer satisfaction.
Understanding consumer segments informs targeted marketing. Gender and generation insights enable tailored campaigns and product positioning.
Cafe Rio Fresh Modern Mexican's customer base shows a high affinity towards women (89) and men (111). Among generations, Gen X is average (100), while Gen Y (98) and Gen Z (98) are slightly under-indexed. This suggests opportunities to tailor marketing efforts to better engage Gen Y and Gen Z consumers.