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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Bonchon performance in the United States and how they change over time
See what factors influence Bonchon performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Bonchon' competitors in the United States
An analysis of Bonchon' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Bonchon is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing its competitive strength and customer preference in the industry.
Bonchon's market performance is at the 58th percentile, indicating an average/above average market standing. This means Bonchon performs better than 57% of Cafe & Restaurants brands. Performance peers in the same percentile include Beef'O'Brady's, Ramen-San, El Toro Loco Churrascaria, Bar Louie, Sugar Factory, and True Food Kitchen.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustained growth and positive word-of-mouth.
Bonchon's overall CSAT is 77%, a 0.7 percentage point increase year-over-year. Tennessee shows the highest CSAT at 90%, with a significant increase of 16.2 percentage points. Virginia's CSAT decreased by 2.6 percentage points to 82%. The CSAT trend shows fluctuations between 75.86% and 78.90% from June to August 2025.
Average check reflects spending per customer, crucial for revenue insights and profitability. Monitoring trends informs pricing and promotional strategies.
Bonchon's overall average check is $26, a slight decrease of 0.1% year-over-year. The District of Columbia has the highest average check at $40. Colorado's average check is $28.40. The average check trend shows an increase from $24.87 to $27.14 between June and August 2025.
Outlet count indicates brand reach and expansion. Tracking growth informs market penetration and investment strategies for increased visibility.
Bonchon has the most outlets in California (26), followed by Virginia (18) and New York (12). Florida has 7 outlets. Minnesota and Massachusetts each have 6 outlets. This distribution highlights key markets for Bonchon's presence in the United States.
Identifying top competitors through cross-visitation reveals direct rivals and shared customer base, informing competitive strategies and differentiation.
Bonchon's top competitors based on customer cross-visitation are McDonald's (7.95%), Chick-fil-A (4.10%), Burger King (3.85%), Starbucks (3.85%), and Wendy's (3.68%). This indicates that customers who visit Bonchon also frequently visit these fast-food chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer service and operational efficiency.
Bonchon experiences peak traffic workload between 11:00 AM and 9:00 PM, with the highest traffic around 6:00 PM (61.82%) and 7:00 PM (59.71%). Traffic is minimal between midnight and 10:00 AM, suggesting a need for adjusted staffing during off-peak hours.
Understanding consumer segments by gender and generation informs targeted marketing, enabling personalized campaigns and improved customer engagement.
Bonchon's customer base shows a high affinity towards women (88), indicating they are overrepresented. Men are also overrepresented (112). Gen Z (142) and Gen Y (112) show high affinity, while Gen X (86) is underrepresented. This suggests targeted marketing towards younger generations.