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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Wayback Burgers is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Wayback Burgers performance in the United States and how they change over time
See what factors influence Wayback Burgers performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Wayback Burgers' competitors in the United States
An analysis of Wayback Burgers' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals a brand's share of foot traffic, showing its competitive strength and customer preference within the industry.
Wayback Burgers holds a leading market performance position at the 99th percentile. This signifies a strong competitive advantage, indicating it attracts significantly more customer traffic compared to industry peers such as Nation's Giant Hamburgers & Great Pies, Friendly's, Sugar Factory, Shah's Halal Food, Insomnia Cookies and Just Salad.
Customer satisfaction is crucial as it drives loyalty, positive word-of-mouth, and ultimately, revenue growth for Wayback Burgers.
Wayback Burgers demonstrates strong customer satisfaction, with an overall CSAT of 81%, up 1.4 percentage points year-over-year. Rhode Island and Arizona exhibit exceptionally high CSAT at 95%. There is a growing CSAT dynamic from April 2025 till June 2025.
Average check is a key performance indicator, reflecting customer spending habits and informing pricing and promotional strategies.
Wayback Burgers' average check is $19.20, down 1.8% year-over-year. Rhode Island has the highest average check at $24.70. Average check dynamic shows the slight growth from April 2025 till May 2025 and following decrease till June 2025.
The number of outlets indicates brand reach and market presence, reflecting expansion strategy and accessibility for customers.
Wayback Burgers has varying outlet counts across states, with Texas leading at 15 outlets, followed by Pennsylvania at 14, and Connecticut at 12. The outlet presence is well-distributed across the United States.
Identifying top competitors helps Wayback Burgers understand the competitive landscape and refine strategies for differentiation.
Wayback Burgers' primary competitors based on cross-visitation are McDonald's (12.30%), Taco Bell (5.33%), Wendy's (5.05%), Dunkin' (4.69%), and Burger King (4.62%). This indicates significant overlap in customer preferences.
Analyzing traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to meet customer demand.
Wayback Burgers experiences peak traffic between 10:00 AM and 8:00 PM, with the highest workload occurring between 12:00 PM and 6:00 PM. Traffic is minimal during the early morning hours.
Analyzing consumer segments by Gender and Generation informs targeted marketing, allowing for customized messaging and product positioning.
Wayback Burgers' customer base shows a higher affinity among women (80%) than men (117%). Gen X exhibit the highest affinity (113%), while Gen Y and Gen Z are represented with indexes of 94% and 90% respectively.