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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Sonora Grill is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Sonora Grill performance in the Mexico and how they change over time
See what factors influence Sonora Grill performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Sonora Grill' competitors in the Mexico
An analysis of Sonora Grill' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile reveals competitive strength and customer preference in the industry, brand's share of foot traffic.
Sonora Grill holds a leading position with a 99th percentile. This indicates strong customer preference. Performance peers like Sumo Buffet, Ginos, Rebel Wings, Buffalo Wild Wings, Sonora Prime, and Pollo Feliz share this leading position.
Customer satisfaction (CSAT) reflects brand perception. Tracking overall and location-specific CSAT identifies strengths and improvement areas.
Overall customer satisfaction for Sonora Grill is 89%, a slight decrease year-over-year. Guanajuato and State of Mexico show CSAT decline. Puebla and Yucatán experienced CSAT improvements. Querétaro shows a slight increase.
Average check is crucial for understanding customer spending habits and revenue trends, showing revenue per transaction.
The overall average check for Sonora Grill is 823.7 MXN, a 1.3% increase year-over-year. State of Mexico has the highest average check. Puebla has the lowest. Guanajuato and Yucatán have average check less than the brand.
Outlet count indicates market presence and expansion. Monitoring locations aids strategic decisions and resource allocation.
Sonora Grill has multiple outlets in Quintana Roo, State of Mexico and Querétaro. Single presence in Puebla, Guanajuato, Yucatán and Sonora. Most of the outlets are concentrated in Quintana Roo.
Identifying top competitors through cross-visitation helps understand market dynamics and customer preferences for strategic positioning.
Top competitors for Sonora Grill include Starbucks, Toks, La Casa de Toño, Mochomos and McDonald's based on customer cross-visitation. Starbucks is the leading competitor for Sonora Grill.
Analyzing traffic workload by hour reveals peak times. Helps optimize staffing and resource allocation, maximizing customer experience.
Sonora Grill's peak traffic hours are between 14:00 and 22:00, with the highest workload around 16:00-17:00. Minimal activity occurs from midnight to midday. Optimize operations to handle peak demand.
Analyzing consumer segments by gender/generation informs marketing strategies and positioning, resonating with key demographics.
Women (109%) are over-represented, Men (94%) are under-represented in Sonora Grill's customer base. Gen X (159%) shows a high affinity. Gen Y (76%) and Gen Z (90%) are under-indexed. Tailor messaging accordingly.