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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Ginos is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Ginos performance in the Mexico and how they change over time
See what factors influence Ginos performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Ginos' competitors in the Mexico
An analysis of Ginos' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects a brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ginos is a leading brand in Mexico's Cafe & Restaurants industry, performing in the top 1% percentile. This indicates a strong market presence and high customer preference compared to its peers like Sonora Grill, Buffalo Wild Wings, Sumo Buffet, Pollo Feliz, Rebel Wings, and Churrascaria Do Brasil, all within the same top-tier performance range.
Customer satisfaction (CSAT) reflects brand perception and service quality, directly impacting loyalty and revenue. It highlights areas needing improvement.
Ginos shows strong customer satisfaction in Mexico, with an overall CSAT of 87%, up 32.3 percentage points year-over-year. In the State of Mexico, CSAT is 82%, up 31.5 percentage points. This data suggests effective strategies in enhancing customer experience, particularly from April to June 2025.
Average check (transaction value) indicates customer spending habits and pricing effectiveness, impacting revenue. Tracking helps optimize pricing strategies.
Ginos' average check in Mexico is 492.7 MXN, a slight decrease of 0.8% year-over-year. In the State of Mexico, it's 495.9 MXN. This suggests stable but potentially declining revenue per transaction, warranting a review of pricing or upselling strategies, specifically monitoring the trend from April to June 2025.
Outlet count indicates market reach and expansion. Tracking helps understand brand growth and market penetration across different locations.
Ginos has a limited number of outlets in Mexico, with one each in Chiapas, the State of Mexico, and Quintana Roo. This indicates a focused market presence in these specific regions, highlighting opportunities for strategic expansion or optimization of existing locations.
Competitor analysis identifies key rivals and customer preferences. This helps refine marketing and competitive strategies for improved market positioning.
Ginos' customers in Mexico also frequently visit Toks (4.03%), Starbucks (3.60%), VIPS (3.18%), Perros y Burros (2.75%), and La Casa de Toño (2.54%). This cross-visitation data suggests these brands are Ginos' main competitors, indicating similar target audiences and potential areas for differentiation.
Traffic workload by hour reveals peak times. Optimize staffing/promotions based on hourly data to improve service and increase revenue.
Ginos experiences peak traffic in Mexico between 8 AM and 9 PM, with the highest workload between 10 AM (51.03%) . This indicates a need for optimal staffing and resource allocation during these peak hours to ensure smooth operations and customer satisfaction.
Understanding consumer segments by gender and generation enables targeted marketing and tailored service offerings, increasing engagement and loyalty.
Ginos' customer base in Mexico shows a high affinity towards women (145 Index) and Gen Z (158 Index), suggesting these groups are overrepresented among its consumers. Men (69 Index) and Gen X (53 Index) are underrepresented. This data indicates that Ginos may resonate particularly well with female Gen Z consumers.