Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Sumo Buffet is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Sumo Buffet performance in the Mexico and how they change over time
See what factors influence Sumo Buffet performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Sumo Buffet' competitors in the Mexico
An analysis of Sumo Buffet' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows the brand’s share of foot traffic, revealing its competitive strength and customer preference.
Sumo Buffet is a leading brand with a market performance percentile of 99 in the Cafe & Restaurants industry in Mexico. This indicates a strong competitive position. Rebel Wings, Sonora Grill, Sonora Prime, Ginos, Lucky Sushi, and Buffalo Wild Wings share a similar market position.
Customer satisfaction is crucial as it directly impacts brand loyalty, repeat business, and overall revenue generation.
Overall customer satisfaction for Sumo Buffet is 82%, a decrease of 8.7 percentage points year-over-year. Puebla shows 85% satisfaction, while the State of Mexico has 78%, and Querétaro lags significantly at 34%. There's a notable dip in CSAT in June 2025, requiring investigation.
Average check indicates how much customers spend per visit, reflecting pricing strategy and customer spending habits.
The overall average check for Sumo Buffet is 379.6 MXN, an increase of 7.1% year-over-year. The State of Mexico has an average check of 366.7 MXN. Puebla shows 339.3 MXN, while Querétaro has 333.3 MXN. Average check peaked in June 2025.
Number of outlets indicates brand reach and market penetration, showing its accessibility to customers.
Sumo Buffet has 6 outlets in the State of Mexico, 2 in Puebla, and 1 in Querétaro. The State of Mexico represents the strongest market presence for Sumo Buffet based on outlet count.
Identifying key competitors helps refine strategies and capture market share by understanding customer preferences.
Top competitors based on cross-visitation are La Casa de Toño (4.28%), Starbucks (3.79%), KFC (3.62%), Sumo (3.62%), and Little Caesars Pizza (3.29%). These brands share Sumo Buffet's customer base.
Analyzing traffic workload helps optimize staffing and resource allocation based on peak hours.
Traffic workload for Sumo Buffet peaks between 16:00 and 18:00, reaching a high of 57.77 at 17:00. Traffic is minimal between 0:00 and 11:00, suggesting operational adjustments may be needed.
Understanding consumer segments allows for targeted marketing and tailored offerings to improve customer engagement.
Women (affinity index 112) and Gen Z (affinity index 185) are the most strongly represented consumer segments for Sumo Buffet. Men have an affinity index of 92, indicating they are underrepresented. Gen Y has an affinity index of 146.