Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Sonora Prime is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Sonora Prime performance in the Mexico and how they change over time
See what factors influence Sonora Prime performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Sonora Prime' competitors in the Mexico
An analysis of Sonora Prime' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Sonora Prime, with a market performance of 99 in Mexico's Cafe & Restaurants industry, holds a leading position. This percentile indicates a strong competitive advantage. Performance peers include Lucky Sushi, Rebel Wings, Chai, Sumo Buffet, Sonora Grill, and Sumo.
Customer satisfaction (CSAT) is a key indicator of customer loyalty and overall brand perception, influencing repeat business and positive word-of-mouth.
Sonora Prime boasts a high overall CSAT of 94.00%, a slight increase year-over-year. Puebla leads with 97.00%, while Nuevo León and Quintana Roo show significant gains. The State of Mexico and Jalisco experienced slight decreases in CSAT.
Average check reflects customer spending per visit, crucial for revenue analysis and understanding customer purchasing behavior and price sensitivity.
The overall average check for Sonora Prime is 951.50 MXN, a 6.70% decrease year-over-year. The State of Mexico has the highest average check at 1100 MXN. There was no growth/decline change for each state
Number of outlets indicates brand reach and market presence, directly affecting accessibility and potential customer base in different regions.
Sonora Prime has a limited number of outlets, with 2 in Jalisco and Nuevo León and 1 in San Luis Potosí, Puebla, State of Mexico, and Quintana Roo. This distribution reflects a targeted presence.
Identifying top competitors through cross-visitation analysis helps understand market dynamics and competitive positioning within the industry landscape.
Starbucks leads in cross-visitation (3.97%) among Sonora Prime's customers, followed by Toks (2.54%), Sonora Grill (2.38%), Mochomos (2.07%), and La Casa de Toño (1.91%). These brands represent key competitors attracting similar customer segments.
Analyzing traffic workload by hours helps optimize staffing and resource allocation to meet customer demand effectively throughout the day.
Sonora Prime experiences peak traffic between 16:00 and 21:00, with the highest workload at 20:00 (64.02%). Traffic is minimal between 2:00 and 11:00, indicating specific operating hours or customer preferences.
Analyzing consumer segments by gender and generation informs targeted marketing strategies, enhancing customer engagement and brand resonance.
Sonora Prime's customer base shows high affinity with women (125 index) and Gen Z (119 index) and Gen Y (108 index). Men (83 index) and Gen X (79 index) are under-indexed. Focus marketing efforts towards over-indexed segments.