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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Golden Chick is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Golden Chick performance in the United States and how they change over time
See what factors influence Golden Chick performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Golden Chick' competitors in the United States
An analysis of Golden Chick' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals the brand’s share of foot traffic, showing competitive strength and customer preference in the industry.
Golden Chick's MARKET PERFORMANCE percentile is 99, a leading position indicating it's in the top 1% of brands. This demonstrates a strong market presence relative to competitors like El Pollo Loco, Acai Republic, Urban Plates, Tom's Watch Bar, Ford's Garage, and Hooters.
Customer satisfaction (CSAT) shows how happy customers are with the brand, helping to improve loyalty and brand image.
Golden Chick's overall CSAT is 74%, up 2.7 percentage points year-over-year. Florida shows the highest CSAT (85%), while Mississippi shows the lowest (42%). Michigan and Oklahoma experienced a decrease in CSAT.
Average check is a key performance indicator (KPI) that indicates how much money customers spend per visit.
Golden Chick's overall average check is $18.30, down 4.3% year-over-year. Michigan has the highest average check ($19.70), while Texas has an average check of $18.40. All states show stable values, except a 4.3% decrease over the year.
The number of outlets reflects brand reach and expansion, showing growing presence and accessibility for customers.
Golden Chick has 216 outlets in Texas, representing the majority of its locations. Oklahoma has 14 outlets, Louisiana has 6, Mississippi has 3, Michigan has 2, and Florida and Kansas each have 1 outlet.
Identifying top competitors reveals direct market rivals, guiding strategies to differentiate and capture market share.
Golden Chick's top competitors based on customer cross-visitation are McDonald's (17.92%), Whataburger (14.84%), Sonic Drive-In (8.85%), Chick-fil-A (7.55%), and Taco Bell (7.51%). These are the brands customers also visit.
Traffic workload by hours identifies peak times, optimizing staffing and resources to meet customer demand.
Golden Chick experiences peak traffic between 10 AM and 8 PM, with the highest workload occurring between 12 PM and 6 PM. Traffic is significantly lower during late-night and early-morning hours.
Understanding consumer segments helps tailor marketing, improving relevance and engagement by gender and generation.
Women index at 106, showing high affinity; men index at 95. Gen X exhibits strong affinity (111). Gen Y is under-indexed at 93. Gen Z is close to average affinity with index of 104.