Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Cold Stone Creamery is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Cold Stone Creamery performance in the United States and how they change over time
See what factors influence Cold Stone Creamery performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Cold Stone Creamery' competitors in the United States
An analysis of Cold Stone Creamery' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals a brand's competitive strength and customer preference within its industry, indicating overall market share.
Cold Stone Creamery's market performance is in the top 1% of brands, a leading position. This high percentile indicates a strong brand share and customer preference. Performance peers include Kona Grill, Bob Evans, Sonny's BBQ, Bubba Gump Shrimp Co., Mellow Mushroom, and Mister O1 Pizza, all within the same percentile range.
Customer satisfaction (CSAT) reflects customer loyalty and overall brand perception, influencing repurchase rates and positive word-of-mouth referrals.
Cold Stone Creamery's overall CSAT is 75%, up by 8.5 percentage points year-over-year, indicating improved customer sentiment. Kansas shows the highest CSAT at 95%, followed by Florida at 90%, Washington at 85%, and New York and Missouri both at 81%. This suggests that initiatives positively impacted customer experience across different states.
Number of outlets indicates brand reach and market penetration, reflecting the brand's ability to serve customers across different geographic locations.
Cold Stone Creamery has 206 outlets in California, the highest number among all states. Florida follows with 93 outlets. Virginia and Texas each have 46 outlets. This distribution shows a strong presence in California and Florida, with moderate presence in other states.
Competitor analysis helps identify key rivals and understand customer preferences, enabling strategic positioning and competitive advantage.
McDonald's is the most cross-visited brand by Cold Stone Creamery customers (8.43%), followed by Starbucks (4.82%), Chick-fil-A (4.66%), Wendy's (4.00%), and Dunkin' (3.45%). This indicates that Cold Stone customers also frequently visit fast-food and coffee chains.
Traffic workload analysis reveals peak hours and customer flow patterns, enabling efficient staffing and resource allocation for optimal service.
Cold Stone Creamery experiences peak traffic workload between 11 AM and 10 PM, with the highest workload at 7 PM (61.50%) and 6 PM (55.10%). Traffic volume is minimal during early morning hours (12 AM to 6 AM). This data informs staffing schedules to meet peak customer demand.
Understanding consumer segments allows for targeted marketing, tailored product offerings, and enhanced customer engagement based on demographic characteristics.
Women exhibit higher affinity (110%) compared to men (91%) for Cold Stone Creamery. Gen Z shows the strongest affinity (135%), followed by Gen Y (109%), and Gen X (82%). These affinity indexes inform targeted marketing strategies.