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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Zambrero performance in the Australia and how they change over time
See what factors influence Zambrero performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Zambrero is ahead of most brands
Sample of brands in the same percentile
An analysis of Zambrero' competitors in the Australia
An analysis of Zambrero' competitors in the Australia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Zambrero's market performance is at the 72nd percentile, indicating an above average market standing. This suggests a solid competitive position. Peers in similar range: Ho Jiak, Red Rooster, Hecho En Mexico, Chatkazz, Grill'd.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue. Monitoring CSAT is crucial for business health.
Zambrero's overall customer satisfaction is 75%, a slight decrease of 0.4pp year-over-year. Victoria shows the highest CSAT at 82% with a 7.4pp increase, while New South Wales and Australian Capital Territory experienced CSAT decreases.
Average check reflects customer spending per visit, crucial for revenue. Tracking changes informs pricing and promotional effectiveness.
Zambrero's overall average check is 22.4 AUD, a 5.2% increase year-over-year. Tasmania has the highest average check at 36 AUD. The average check fluctuated between 20.37 AUD and 24.33 AUD during the observed period.
Outlet count indicates brand reach and market penetration. Growth reflects expansion strategy and investment in new locations.
Zambrero has the most outlets in Queensland (67), followed by Western Australia (63). Northern Territory has the fewest (1), indicating varied regional presence. No growth data is available.
Identifying top competitors based on customer cross-visitation reveals direct rivals and shared customer base for strategic positioning.
Zambrero's top competitors based on customer cross-visitation are McDonald's (11.51%), KFC (7.90%), Hungry Jack's Burgers (6.02%), Guzman y Gomez (5.62%), and Subway (3.61%). This indicates shared customers with major fast-food chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience.
Zambrero experiences peak traffic between 10 AM and 7 PM, with the highest workload around noon (56.91). Traffic is minimal between midnight and 8 AM, indicating operational hours align with customer demand.
Understanding consumer segments by gender and generation informs targeted marketing, enhancing relevance and engagement for improved ROI.
Zambrero's customer base shows a higher affinity towards women (96) and men (104). Gen Y shows the highest affinity (121), while Gen X (44) and Gen Z (78) are under-indexed relative to the average consumer.