Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Zambrero performance in the Australia and how they change over time
See what factors influence Zambrero performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Aug – Oct 25
Zambrero is ahead of most brands
Sample of brands in the same percentile
An analysis of Zambrero' competitors in the Australia
An analysis of Zambrero' competitors in the Australia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Zambrero's market performance is at the 73rd percentile, indicating an average/above average market standing. This means Zambrero captures more customer traffic than 73% of brands in the Cafe & Restaurants industry in Australia. Peers in a similar range include Grill'd, Red Rooster, and Hecho En Mexico, all at the 72nd percentile, and Chatkazz at the 73rd percentile.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
The top competitors for Zambrero, based on cross-visitation, are McDonald's (11.36%), KFC (6.80%), Guzman y Gomez (5.58%), Hungry Jack's Burgers (5.48%), and Subway (4.56%). This indicates that customers who visit Zambrero also frequently visit these fast-food chains.
Traffic workload shows peak hours, helping optimize staffing and resource allocation for efficiency.
Zambrero experiences peak traffic workload between 10 AM and 8 PM, with the highest traffic around 12 PM to 1 PM. Traffic is significantly lower during early morning hours (1 AM to 9 AM). This data suggests optimal staffing and resource allocation should focus on the late morning to evening periods.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Zambrero's customer base shows a high affinity towards women (95 index) and men (104 index). Gen Y is overrepresented (113 index), while Gen X (49 index) and Gen Z (80 index) are underrepresented. This suggests marketing efforts could be tailored to appeal more to Gen X and Gen Z.