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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Subway performance in the Australia and how they change over time
See what factors influence Subway performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Subway is in the top 17% of brands
Sample of brands in the same percentile
An analysis of Subway' competitors in the Australia
An analysis of Subway' competitors in the Australia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Subway's market performance is at the 83rd percentile, indicating an above-average market position. This means Subway captures more customer traffic than most competitors. Performance peers in a similar range include Oporto (79), El Jannah Chicken (81), and Betty's Burgers (82).
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's (18.70%) and KFC (11.53%) are the top competitors visited by Subway customers. This indicates a significant overlap in customer base, suggesting Subway needs to differentiate itself to retain and attract customers.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to meet customer demand.
Subway experiences peak traffic between 9 AM and 6 PM, with the highest workload around 12 PM. This data helps optimize staffing and resource allocation to handle peak customer flow and minimize wait times.
Understanding consumer segments allows for targeted marketing, tailoring products and messages to specific demographics.
Women show a high affinity (90) for Subway, while men are over-indexed (108). Gen Y (111) and Gen Z (109) are over-indexed, indicating higher engagement compared to Gen X (62), which is under-indexed.