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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Red Rooster performance in the Australia and how they change over time
See what factors influence Red Rooster performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Red Rooster' competitors in the Australia
An analysis of Red Rooster' competitors in the Australia
In Cafés & Restaurants
·Jul – Sep 25
Red Rooster is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Red Rooster's market performance is at the 70th percentile in Australia's Cafe & Restaurants industry, indicating an average/above average market standing. This means Red Rooster outperforms approximately 70% of its competitors. Performance peers in a similar range include San Churro, Ho Jiak, and Hecho En Mexico.
Customer satisfaction (CSAT) reflects customer happiness. Higher CSAT scores often correlate with increased loyalty and positive word-of-mouth referrals.
Red Rooster's overall CSAT is 54%, a 3.9 percentage point increase year-over-year. Northern Territory shows the highest CSAT at 63%, while New South Wales has a CSAT of 53%. This indicates generally positive customer sentiment, with room for improvement in specific regions.
Average check (Avg Check) indicates how much customers spend per visit. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
Red Rooster's overall average check is 25.5 AUD, a 1.2% increase year-over-year. The Northern Territory has the highest average check at 30 AUD, while Victoria has the lowest at 24.4 AUD. This suggests customers are spending slightly more per visit than last year.
Number of outlets reflects brand's reach. More outlets can increase accessibility, brand awareness, and overall market presence.
Red Rooster has the most outlets in Queensland (114), followed by Victoria and Western Australia (67 and 62 respectively). South Australia and Northern Territory each have 5 outlets. This distribution highlights key markets for Red Rooster's operations.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns helps refine marketing and retain customers effectively.
Red Rooster's customers also frequently visit McDonald's (30.12%), Hungry Jack's Burgers (15.76%), and KFC (15.76%). Domino's Pizza and Subway also see cross-visitation (6.13% and 5.78% respectively). This indicates these brands are Red Rooster's main competitors.
Traffic workload by hour reveals peak times. This helps optimize staffing, manage resources, and improve customer experience during busy periods.
Red Rooster experiences peak traffic between 12:00 PM and 6:00 PM, with the highest workload around 1:00 PM (65.48%) and 6:00 PM (61.98%). Traffic is lowest in the early morning hours. This data informs staffing and operational decisions.
Consumer segments help tailor marketing. Understanding gender and generational preferences allows for targeted campaigns and product development.
Red Rooster's customer base shows a high affinity for women (79%) and men (118%). Gen X (154%) and Gen Z (124%) are overrepresented, while Gen Y (82%) is underrepresented. This suggests targeted marketing towards Gen X and Gen Z may be effective.