Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Red Rooster performance in the Australia and how they change over time
See what factors influence Red Rooster performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Red Rooster is ahead of most brands
Sample of brands in the same percentile
An analysis of Red Rooster' competitors in the Australia
An analysis of Red Rooster' competitors in the Australia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Red Rooster's market performance is at the 72nd percentile, indicating an average/above average market standing. This means Red Rooster captures more foot traffic than most competitors. Performance peers in a similar range include Burger Urge, Hecho En Mexico, Grill'd, Zambrero, Chatkazz, and Korean BBQ.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
The top competitors for Red Rooster, based on customer cross-visitation, are McDonald's (30.43%), KFC (15.90%), Hungry Jack's Burgers (15.77%), Guzman y Gomez (6.02%), and Domino's Pizza (5.76%). This indicates a significant overlap in customer base, particularly with McDonald's and KFC.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation for optimal service.
Red Rooster experiences peak traffic workload between 10 AM and 8 PM, with the highest traffic around 6 PM (66.50%). The lowest traffic workload occurs between 1 AM and 5 AM. This data helps optimize staffing and resource allocation during peak hours.
Consumer segments reveal demographic preferences, enabling targeted marketing and product development for greater impact.
Red Rooster's customer base shows a high affinity towards men (116 index) and women (82 index). Among generations, Gen X (130 index) and Gen Z (137 index) show high affinity, while Gen Y (89 index) is under-indexed. This suggests targeted marketing towards Gen X and Gen Z could be particularly effective.