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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence The Halal Guys performance in the United States and how they change over time
See what factors influence The Halal Guys performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of The Halal Guys' competitors in the United States
An analysis of The Halal Guys' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
The Halal Guys is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
The Halal Guys' market performance is at the 54th percentile in the United States' Cafe & Restaurants industry, indicating an average/above average market standing. Performance peers in the same percentile range include Guadalajara's Grill, Penn Station East Coast Subs, Aba, El Platanal, American Deli, and Fleming's Prime Steakhouse & Wine Bar.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT often correlates with repeat business and positive word-of-mouth.
The Halal Guys' overall customer satisfaction is 75%, a decrease of 2.6 percentage points year-over-year. Maryland shows the highest CSAT at 93% with a 7 percentage point increase, while New Jersey and Texas experienced CSAT decreases. Recent CSAT fluctuated between 71.86% and 78.76%.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends helps optimize pricing and promotions for increased profitability.
The Halal Guys' average check is $19.90, a 3.6% increase year-over-year. Pennsylvania has the highest average check at $24.60. Recent average check values have varied between $18.82 and $21.37, indicating fluctuations in customer spending.
Outlet count indicates brand reach and growth. Tracking distribution helps assess market penetration and expansion effectiveness across different regions.
The Halal Guys has the most outlets in Texas (16), followed by California (15). New Jersey has 9 outlets, while New York has 7. Virginia has 6, and Georgia and Massachusetts each have 5. Illinois and Pennsylvania each have 4, and Colorado has 3.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs strategies to attract and retain customers effectively.
The top competitors for The Halal Guys, based on customer cross-visitation, are McDonald's (8.08%), Chick-fil-A (5.84%), Chipotle Mexican Grill (5.27%), Starbucks (4.94%), and Taco Bell (4.15%). This indicates a significant overlap in customer preferences with these major fast-food chains.
Traffic workload shows peak hours, enabling efficient staffing. Analyzing hourly patterns optimizes resource allocation and minimizes wait times for better service.
The Halal Guys experiences peak traffic workload between 10 AM and 10 PM, with the highest activity around 12 PM and 1 PM (61.16% and 61.18% respectively). Traffic is minimal between midnight and 9 AM, suggesting operational adjustments may be needed during off-peak hours.
Understanding consumer segments enables targeted marketing. Tailoring strategies to gender and generation enhances engagement and brand relevance for diverse groups.
The Halal Guys' customer base shows a high affinity for men (index 132) and women (index 66). Gen Y (index 122) and Gen Z (index 116) are overrepresented, indicating high affinity, while Gen X (index 78) is underrepresented.