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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence American Deli performance in the United States and how they change over time
See what factors influence American Deli performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
American Deli is right in the middle
Sample of brands in the same percentile
An analysis of American Deli' competitors in the United States
An analysis of American Deli' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
American Deli's market performance is at the 54th percentile, indicating an average market position. This means the brand captures an average share of customer traffic compared to its competitors. Performance peers include El Platanal, Rocco's Tacos & Tequila Bar, Azteca D'Oro Mexican Restaurant, Penn Station East Coast Subs, Seasons 52, and Cornbread, all within the same percentile.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
American Deli's overall customer satisfaction is 75%, a 15 percentage point increase year-over-year. Tennessee shows the highest satisfaction at 89%, followed by Alabama at 82%. North Carolina and Mississippi also show high growth. This indicates a strong positive trend in customer perception across key states.
Average check reveals customer spending habits, crucial for revenue forecasting and menu optimization.
American Deli's overall average check is $20.70, a 3.8% increase year-over-year. Tennessee has the highest average check at $21.90. This suggests customers are spending slightly more per visit, potentially due to menu changes or increased order sizes.
Outlet count indicates brand reach and market penetration, influencing brand visibility and accessibility.
American Deli has 129 outlets in Georgia, dominating its presence. Alabama follows with 39 outlets. This distribution highlights Georgia as a key market for the brand, with other states having significantly fewer locations.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
American Deli's top competitors based on cross-visitation are McDonald's (18.39%), Chick-fil-A (10.78%), Burger King (8.63%), Wendy's (8.06%), and Taco Bell (7.26%). This indicates that customers who visit American Deli also frequently visit these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
American Deli experiences peak traffic between 11 AM and 8 PM, with the highest workload around 5 PM (61.65%). Traffic is lowest in the early morning hours. This data suggests the need for increased staffing and resources during peak hours to manage customer flow effectively.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
American Deli's customer base shows a slightly higher affinity among women (103%) compared to men (97%). Gen X shows a high affinity (116%), while Gen Y is at 101% and Gen Z is at 90%. This suggests that Gen X is overrepresented among American Deli's customers.