Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Oporto performance in the Australia and how they change over time
See what factors influence Oporto performance in the Australia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Oporto' competitors in the Australia
An analysis of Oporto' competitors in the Australia
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Oporto is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Oporto's market performance is in the top 1% within the Cafe & Restaurants industry in Australia, indicating a leading position. This high percentile reflects strong customer preference and competitive strength compared to peers like Pizza Hut, El Jannah Chicken, Dosa Hut Indian Multi Cuisine Restaurant, Nando's, Betty's Burgers and Volcanos Steakhouse, which are also at the 99th percentile.
Customer satisfaction (CSAT) measures how well a brand meets customer expectations, influencing loyalty and positive word-of-mouth.
Oporto's overall customer satisfaction in Australia is at 81%, a significant 17.4 percentage point increase year-over-year. Western Australia shows the highest CSAT at 89%, while Queensland has the lowest at 70% with decrease of 0.6 percentage point. This indicates generally high customer approval, with opportunities to improve satisfaction in specific regions like Queensland.
Average check reveals the typical transaction value, reflecting pricing strategy, customer spending habits, and potential revenue growth.
Oporto's overall average check in Australia is 27.9 AUD, a 1.3% increase year-over-year. New South Wales has the highest average check at 28.5 AUD. These values show the typical customer spend, indicating stable pricing and moderate spending habits across different regions.
Number of outlets indicates brand reach and market presence, reflecting expansion strategy and potential customer access points.
Oporto has 126 outlets in New South Wales, which represents a large market share for Oporto in Australia. Queensland has 29, Victoria 25, South Australia 12, Australian Capital Territory 11, and Western Australia 8. This distribution highlights the brand's strong presence in New South Wales.
Competitor analysis identifies key rivals, helping brands understand market dynamics and refine strategies for competitive advantage.
McDonald's (17.94%), KFC (10.14%), Hungry Jack's Burgers (9.41%), Guzman y Gomez (5.03%), and Domino's Pizza (4.01%) are the top brands also visited by Oporto's customers in Australia. This cross-visitation data informs competitive strategy and highlights key players in the Cafe & Restaurants industry.
Analyzing traffic workload by hours reveals peak operational times, enabling efficient staffing and resource allocation for optimal service.
Oporto experiences peak traffic workload between 12:00 and 19:00, with the highest workload around 13:00 (63.28%). The lowest traffic workload occurs between 1:00 and 5:00. This data allows for effective staffing and resource management to meet customer demand during peak hours.
Consumer segment analysis by gender and generation informs targeted marketing, optimizing engagement through tailored messaging and offers.
Oporto's customer base shows a stronger affinity towards women (76) and Men (119). Gen Y (115) shows higher affinity than Gen X (87) and Gen Z (62). This data suggests marketing efforts should consider messaging that resonates with Gen Y and both Genders.