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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Betty's Burgers performance in the Australia and how they change over time
See what factors influence Betty's Burgers performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Betty's Burgers is in the top 19% of brands
Sample of brands in the same percentile
An analysis of Betty's Burgers' competitors in the Australia
An analysis of Betty's Burgers' competitors in the Australia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Betty's Burgers holds the 81st percentile, placing it in the average/above average range. This indicates a solid market standing relative to competitors. Performance peers in the same range include Volcanos Steakhouse, Dosa Hut Indian Multi Cuisine Restaurant, and Oporto.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Betty's Burgers boasts a high overall customer satisfaction at 91%, though it decreased by 1.7 percentage points year-over-year. Victoria leads in satisfaction at 93%, while Australian Capital Territory shows the lowest at 85%.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
The overall average check for Betty's Burgers is 30.2 AUD, a decrease of 3.1% year-over-year. Western Australia has the highest average check at 36.3 AUD, while New South Wales has the lowest at 29.6 AUD.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Betty's Burgers has the most outlets in New South Wales (22), followed by Victoria (19) and Queensland (18). Australian Capital Territory has the fewest outlets (3), indicating a smaller presence in that region.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's is the most frequently cross-visited brand by Betty's Burgers customers (7.71%), followed by KFC (4.62%) and Guzman y Gomez (3.18%). This suggests a significant overlap in customer base with these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Betty's Burgers experiences peak traffic workload between 11 AM and 7 PM, with the highest traffic around 1 PM (58.42%). Traffic is minimal during the early morning hours (0-4 AM).
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Women (affinity index 121) are overrepresented among Betty's Burgers customers, while men (affinity index 82) are underrepresented. Gen Y and Gen Z (affinity index 113 each) show high affinity, while Gen X (affinity index 59) is underrepresented.