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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Domino's Pizza performance in the Australia and how they change over time
See what factors influence Domino's Pizza performance in the Australia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Domino's Pizza' competitors in the Australia
An analysis of Domino's Pizza' competitors in the Australia
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Domino's Pizza is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reflects brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Domino's Pizza holds a leading position in Australia's Cafe & Restaurants industry with a market performance percentile of 99. This indicates a strong market presence and high customer preference relative to competitors. Performance peers such as Subway, Chatkazz, Guzman y Gomez, Betty's Burgers, Kickin'Inn, and Dosa Hut Indian Multi Cuisine Restaurant share similar market positions.
Customer satisfaction shows brand perception and loyalty, impacting repeat business and positive word-of-mouth, essential for sustained growth.
Domino's Pizza in Australia has an overall customer satisfaction (CSAT) of 62%, a 2.6 percentage point increase year-over-year. Satisfaction varies by state, with Northern Territory showing the highest CSAT (78%), and Western Australia the lowest (59%). This indicates areas for improvement in specific regions to enhance overall customer experience.
Average check indicates customer spending per visit, crucial for revenue insights and pricing strategy optimization to boost profitability.
The average check for Domino's Pizza in Australia is 30.9 AUD, up 6.9% year-over-year. Average check values vary by state, with the Northern Territory having the highest average check (35.1 AUD). This data helps in understanding regional spending habits and tailoring promotions accordingly.
Outlet count reflects market reach and brand accessibility, key for capturing market share and serving diverse customer locations.
Domino's Pizza has a varying number of outlets across Australia. New South Wales leads with 246 outlets. Queensland follows with 203. The number of outlets affects service accessibility and potential market coverage, impacting overall revenue potential.
Competitor analysis reveals market dynamics and customer preferences, guiding strategies to enhance competitive edge and attract more customers.
The top competitors for Domino's Pizza in Australia, based on cross-visitation, are McDonald's (20.56%), KFC (11.99%), Hungry Jack's Burgers (10.86%), Subway (4.60%), and Guzman y Gomez (4.20%). This shows that Domino's customers also frequent these fast-food chains, guiding strategic marketing decisions.
Traffic workload shows peak hours and customer flow, crucial for staffing and resource allocation to optimize service efficiency.
Domino's Pizza in Australia experiences peak traffic workload between 11 AM and 10 PM, with the highest activity from 4 PM to 6 PM. The lowest workload is between 1 AM and 8 AM. This data supports better staffing and operational planning during peak and off-peak hours.
Understanding consumer segments helps tailor marketing, improving engagement and brand resonance, maximizing ROI.
Domino's Pizza's consumer base in Australia shows a higher affinity towards women (75%) compared to men (120%). Gen Y (115%) and Gen Z (109%) are overrepresented, while Gen X (54%) is underrepresented. This indicates stronger engagement from these generations. These numbers are indexes, not percentages.