Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Simply Asia performance in the South Africa and how they change over time
See what factors influence Simply Asia performance in the South Africa and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Simply Asia' competitors in the South Africa
An analysis of Simply Asia' competitors in the South Africa
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Simply Asia is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Simply Asia's market performance is at the 46th percentile, indicating a below average/lagging position in the Cafe & Restaurants industry in South Africa. This suggests that Simply Asia captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Doppio Zero, MY Diners Rosebank, Mochachos and John Dory's.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT scores indicate a strong brand reputation.
Simply Asia's overall customer satisfaction is at 81%, a significant increase of 19.6 percentage points year-over-year. Gauteng shows the highest CSAT at 85%, followed by Western Cape (78%) and KwaZulu-Natal (75%). The CSAT has increased from 76.09% to 87.34% between June and August 2025.
Average check reveals customer spending habits and pricing effectiveness, influencing revenue per transaction and overall profitability.
The overall average check value is not available. Gauteng has the highest average check at 253.10 ZAR, followed by KwaZulu-Natal at 236.60 ZAR and Western Cape at 209.70 ZAR. The average check has increased from 230.24 ZAR to 248.81 ZAR between June and August 2025.
Number of outlets indicates brand reach and market presence, affecting accessibility and overall revenue potential across different regions.
Simply Asia has the most outlets in Gauteng (25), followed by Western Cape (22), KwaZulu-Natal (9), and North West (1). This distribution highlights Gauteng and Western Cape as key markets for Simply Asia.
Competitor analysis identifies key rivals and customer preferences, informing strategies to gain market share and improve competitive positioning.
Simply Asia's top competitors based on cross-visitation are KFC (28%), McDonald's (10.67%), Nando's (8%), Ocean Basket (7.11%), and Spur (6.22%). This indicates that customers who visit Simply Asia also frequently visit these fast-food and casual dining chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours and maximizing customer satisfaction.
Simply Asia experiences peak traffic workload between 11:00 and 20:00, with the highest traffic at 18:00 (55.08%). Traffic is minimal between midnight and 10:00. This data suggests optimal staffing during lunch and dinner hours.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific demographic groups.
Simply Asia's customer base shows a slightly higher affinity towards women (103%) compared to men (97%). Gen X (135%) and Gen Y (116%) are overrepresented, indicating a high affinity from these generations.