Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Ruby's Diner performance in the United States and how they change over time
See what factors influence Ruby's Diner performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Ruby's Diner is in the lower 43% of brands
Sample of brands in the same percentile
An analysis of Ruby's Diner' competitors in the United States
An analysis of Ruby's Diner' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ruby's Diner's market performance is in the lower 43% of brands. This indicates a below-average market standing compared to its competitors. Performance peers in the same percentile range include Sabor Latin Street Grill, Birdcall - All Natural Chicken, MacKenzie River Pizza, Grill & Pub, Mike's Vegan Grill, Sushi Jungle, and Dinosaur Bar-B-Que.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Ruby's Diner's overall customer satisfaction is 79%, a 7.6 percentage point increase year-over-year. Montana shows the highest CSAT at 89%, while New Jersey shows the lowest at 64%. This indicates a generally positive customer experience, with significant regional variations.
Average check is the typical amount spent per customer, reflecting pricing strategy, menu appeal, and customer spending habits. It impacts overall revenue.
The overall average check for Ruby's Diner is $25.30, a decrease of 10.8% year-over-year. California has the highest average check at $27.80, while Montana has the lowest at $17.10. This suggests a need to analyze pricing and spending habits across different locations.
Number of outlets indicates brand reach and market presence. Growth in outlet numbers often reflects expansion and increasing brand recognition.
Ruby's Diner has a total of 26 outlets. California has the most outlets with 15, followed by Nevada with 5. Other states have significantly fewer outlets, indicating a concentration of the brand's presence in California and Nevada.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and highlighting opportunities for differentiation.
The top competitors for Ruby's Diner, based on cross-visitation, are In-N-Out Burger (13.33%), McDonald's (11.28%), Starbucks (6.41%), Chick-fil-A (5.38%), and Denny's (5.13%). This indicates that customers who visit Ruby's Diner also frequently visit these fast-food and cafe chains.
Traffic workload by hour reveals peak and off-peak times, enabling efficient staffing, resource allocation, and targeted marketing efforts.
Ruby's Diner experiences peak traffic workload around 12:00 PM (52.01%) and 1:00 PM (51.75%), with a gradual increase starting from 7:00 AM. Traffic is lowest in the early morning hours (1:00 AM - 4:00 AM). This data can inform staffing and promotional strategies.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and brand affinity.
Women show a high affinity (76%) towards Ruby's Diner, while men are over-indexed (123%). Gen X is over-indexed (131%), while Gen Y (87%) and Gen Z (78%) are under-indexed. This suggests that Ruby's Diner resonates more strongly with women and Gen X consumers.