Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence ROMAN'S PIZZA performance in the South Africa and how they change over time
See what factors influence ROMAN'S PIZZA performance in the South Africa and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of ROMAN'S PIZZA' competitors in the South Africa
An analysis of ROMAN'S PIZZA' competitors in the South Africa
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
ROMAN'S PIZZA is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
ROMAN'S PIZZA is a leading brand with a market performance of 99, placing it in the top 1%. This indicates strong customer preference and competitive strength compared to peers like Chicken Licken, Bootlegger Coffee Company, Hennie's, Pizza Hut, Nando's, and Tiger's Milk, who are also in the leading range.
Customer satisfaction is vital for loyalty and growth, showing how well a brand meets customer expectations.
ROMAN'S PIZZA's overall customer satisfaction is 52%, a decrease of 7.2 percentage points year-over-year. Satisfaction varies by region, with Northern Cape at 93% (+29.2pp) and Eastern Cape at 55% (-19.3pp). The trend from May to July 2025 indicates fluctuating satisfaction levels, potentially impacting loyalty.
Average check reveals customer spending habits, essential for pricing strategies and revenue forecasting.
The overall average check for ROMAN'S PIZZA is 178 ZAR, a 2.3% increase year-over-year. The Northern Cape has the highest average check at 226.9 ZAR. The trend from May to July 2025 shows slight fluctuations in average spending per customer.
Outlet count reflects brand reach and growth, showing physical presence and market coverage.
ROMAN'S PIZZA has 123 outlets in Gauteng, the highest number across all states. Western Cape has 35 outlets. This distribution indicates the brand's strategic focus on Gauteng for its operational footprint.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and positioning.
McDonald's (31.66%) and KFC (30.01%) are the top competitors for ROMAN'S PIZZA based on cross-visitation. Spur (16.31%), Nando's (10.28%) and Burger King (9.96%) are also significant competitors, suggesting a preference among ROMAN'S PIZZA customers for fast-food chains.
Understanding traffic patterns helps optimize staffing and resources, ensuring efficient service during peak hours.
Traffic workload for ROMAN'S PIZZA peaks between 16:00 and 18:00, reaching 56.68 at 17:00. There is almost no traffic between 0:00 and 7:00. This indicates a need for maximized staffing and resource allocation during late afternoon and early evening.
Understanding consumer segments allows for tailored marketing, improving engagement and brand resonance.
Women (77%) are overrepresented compared to Men (119%). Gen Y (109%) and Gen Z (118%) show high affinity, while Gen X (70%) is underrepresented, indicating that younger consumers are more engaged with the brand.