Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Chicken Licken performance in the South Africa and how they change over time
See what factors influence Chicken Licken performance in the South Africa and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Chicken Licken is right in the middle
Sample of brands in the same percentile
An analysis of Chicken Licken' competitors in the South Africa
An analysis of Chicken Licken' competitors in the South Africa
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chicken Licken's market performance is at the 55th percentile, indicating an average/above average market standing. This means the brand captures a moderate share of customer traffic compared to its peers. Performance peers in a similar range include La Parada, Bossa, ROMAN'S PIZZA, Bootlegger Coffee Company, Pizza Hut and Tiger's Milk.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
Chicken Licken's top competitors based on cross-visitation are KFC (39.31%), McDonald's (31.09%), Spur (16.51%), Nando's (13.80%), and Burger King (8.65%). This indicates a significant overlap in customer base with these brands.
Traffic workload by hour reveals peak times, helping optimize staffing and resource allocation.
Chicken Licken experiences peak traffic workload between 11:00 and 18:00, with the highest workload at 17:00 (58.96%). Traffic is lowest between midnight and 6:00, suggesting a need for adjusted operational strategies during peak and off-peak hours.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies.
Chicken Licken's customer base shows a high affinity for Men (index 127) and Gen Y (index 146), indicating these segments are overrepresented. Women (index 72) and Gen X (index 58) are underrepresented, suggesting opportunities for targeted campaigns to increase their engagement.