Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Bossa performance in the South Africa and how they change over time
See what factors influence Bossa performance in the South Africa and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Bossa' competitors in the South Africa
An analysis of Bossa' competitors in the South Africa
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Bossa is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Bossa's market performance is in the top 1% (leading) among Cafe & Restaurants in South Africa. This signifies a strong market presence and high customer preference compared to peers like Hudsons The Burger Joint, vida e caffè, Panarottis, Tiger's Milk, Pizza Hut, and La Parada.
Customer satisfaction (CSAT) reflects loyalty and brand perception. Tracking CSAT helps identify areas for improvement and predict future growth.
Bossa's overall customer satisfaction (CSAT) is 78%, up by 0.9 percentage points year-over-year, showing improved customer experience. Gauteng and Mpumalanga have the highest CSAT (80%), while Free State shows the lowest (59%) with a decrease of 16 percentage points.
Average check (transaction value) indicates spending per customer. Monitoring it helps assess pricing strategies and customer spending habits.
The overall average check for Bossa is 334.9 ZAR, a 7.4% increase year-over-year, indicating customers are spending more per visit. Free State has the highest average check at 550 ZAR, while Western Cape reports the lowest at 312.2 ZAR.
Number of outlets indicates brand reach and market coverage. Expansion reflects growth, while contraction may signal strategic realignment.
Bossa has 15 outlets in Western Cape, 9 in Gauteng, 2 in Mpumalanga, and 1 in Free State. Western Cape represents the highest concentration of Bossa outlets, showing its strong presence in that region.
Identifying competitors reveals market dynamics and consumer preferences, guiding strategic positioning and competitive advantages.
Bossa's top competitors based on customer cross-visitation are McDonald's (14.21%), Spur (12.29%), and KFC (8.55%), indicating a notable overlap in customer base with these fast-food and casual dining brands.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation to meet customer demand effectively.
Bossa experiences peak traffic workload between 17:00 and 18:00 (61.05% and 64.09%, respectively), indicating these are the busiest hours. Traffic gradually increases from 8:00, peaking in the late afternoon/early evening, then declines after 21:00.
Consumer segment analysis by gender and generation informs targeted marketing, enhancing relevance and improving ROI.
Bossa's customer base shows a high affinity index for women (95%) and men (104%). Gen X is overrepresented (180%), suggesting high engagement, while Gen Y is underrepresented (84%) relative to the average consumer.