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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Rebel Wings performance in the Mexico and how they change over time
See what factors influence Rebel Wings performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Rebel Wings' competitors in the Mexico
An analysis of Rebel Wings' competitors in the Mexico
In Cafés & Restaurants
·Jul – Sep 25
Rebel Wings is in the top 21% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Rebel Wings' market performance is at the 79th percentile in Mexico's Cafe & Restaurants industry, positioning it as an average/above average performer. This indicates a solid market presence. Performance peers include Sumo Buffet, Sonora Grill, and Pollo Feliz.
CSAT reflects customer happiness, directly impacting loyalty and revenue. High CSAT scores often correlate with repeat business and positive word-of-mouth.
Rebel Wings boasts an 81% overall CSAT, a 14pp increase year-over-year, indicating improved customer satisfaction. Michoacán leads with 99% CSAT, while Querétaro and Guanajuato show lower scores at 42%. Morelos experienced a CSAT decrease.
Average check reveals spending habits, crucial for pricing and revenue strategies. Monitoring trends helps optimize menu and promotions.
Rebel Wings' overall average check is 314.7 MXN, a 1.7% decrease year-over-year. State of Mexico has the highest average check at 314.2 MXN. Morelos shows the lowest average check at 274 MXN.
Outlet count indicates brand reach and growth. Expansion strategies rely on understanding outlet distribution across regions.
Rebel Wings has 14 outlets in Querétaro, the highest number, followed by 13 in the State of Mexico. Several states, including Puebla, Guanajuato, Quintana Roo and Michoacán, each have only 1 outlet.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies.
Rebel Wings' customers also frequently visit Sumo (4.51%), Little Caesars (4.14%), La Casa de Toño (3.88%), Starbucks (3.63%), and VIPS (3.51%). These brands represent key competitors for Rebel Wings.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation. Optimizing operations during busy periods enhances customer experience.
Rebel Wings experiences peak traffic between 11 AM and 11 PM, with the highest workload around 7 PM (60.73%) and 8 PM (60.62%). Traffic is significantly lower during early morning hours.
Consumer segments inform targeted marketing. Understanding gender and generational preferences allows for tailored campaigns and product offerings.
Rebel Wings' customer base shows a slightly higher affinity towards Men (102%) compared to Women (98%). Gen Z shows a high affinity (281%), while Gen X is under-indexed (44%) compared to the average consumer.