Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Portillo's performance in the United States and how they change over time
See what factors influence Portillo's performance in the United States and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Portillo's' competitors in the United States
An analysis of Portillo's' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Portillo's is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market share, indicated by the percentile, reveals competitive strength and customer preference in the Cafe & Restaurants industry.
Portillo's, with a market performance percentile of 99, is a leading brand. This indicates high market share. Performance peers in the same percentile range include McAlister's Deli, Huddle House, Yard House, Del Taco, Charleys Cheesesteaks, and Chuck E. Cheese.
Customer satisfaction (CSAT) reflects loyalty and brand perception, directly impacting revenue and long-term success.
Portillo's overall CSAT is 69%, showing consistent satisfaction year-over-year. California shows the highest satisfaction at 83%, while Michigan shows the most significant increase, up 18.7pp. Focus on states with lower CSAT to improve overall customer experience.
Average check reflects spending per transaction, vital for profitability and revenue optimization in the Cafe & Restaurants industry.
Portillo's average check is $19.70, up 1.7% year-over-year, indicating increased customer spending. Iowa has the highest average check at $22.80. Monitor trends to optimize menu pricing and promotions.
Identifying top competitors by cross-visitation reveals direct rivals and informs strategies to enhance customer retention.
McDonald's is the top competitor for Portillo's, with a cross-visitation rate of 14.26%. Culver's, Starbucks, Chick-fil-A, and Taco Bell also show significant overlap. Analyze their strategies to improve customer retention.
Analyzing consumer segments informs targeted marketing and positioning, optimizing engagement and ROI for the brand.
Portillo's has a higher affinity with women (affinity index 78) and men (affinity index 120). Gen X shows the strongest affinity (affinity index 131), while Gen Y and Gen Z are under-indexed, with affinity indexes of 81 and 70, respectively. Tailor strategies for specific segments.