Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Playa Bowls performance in the United States and how they change over time
See what factors influence Playa Bowls performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Playa Bowls' competitors in the United States
An analysis of Playa Bowls' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Playa Bowls is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Playa Bowls is a leading brand with a Market Performance percentile of 99, placing it in the top 1%. This indicates a strong market presence and high customer preference compared to competitors like Captain D's, Lazy Dog Restaurant & Bar, City Barbeque, Urban Plates and Rodizio Grill.
Customer satisfaction (CSAT) reflects customer happiness, influencing loyalty and brand reputation. High CSAT scores correlate with repeat business.
Playa Bowls' overall customer satisfaction is 84%, a decrease of 2 percentage points year-over-year. Louisiana shows the highest CSAT at 98% with a growth of 2.6 percentage points. Alabama, North Carolina, Kentucky and Connecticut also have high CSAT scores.
Average check reveals customer spending habits, impacting revenue. Monitoring this KPI helps optimize pricing and menu strategies.
The overall average check for Playa Bowls is $16.10, an increase of 1.8% year-over-year. South Carolina has the highest average check at $23.90. District of Columbia, Arizona, New York and Florida have lower average checks.
Outlet count indicates brand reach and growth. More outlets often mean greater accessibility and market penetration.
Playa Bowls has the most outlets in New Jersey (81), followed by New York (37), Florida (33), Pennsylvania (22), and Maryland (14). This distribution highlights key markets for the brand's physical presence.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Playa Bowls, based on cross-visitation, are McDonald's and Starbucks (6.29%), followed by Dunkin' (5.52%), Chick-fil-A (5.13%), and Chipotle Mexican Grill (3.84%). This indicates shared customer interest with major fast-food chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to meet customer demand.
Playa Bowls experiences peak traffic workload between 8 AM and 7 PM, with the highest traffic around noon (61.12%). Traffic is minimal during late-night and early-morning hours.
Understanding consumer segments by gender and generation informs targeted marketing, enhancing relevance and campaign effectiveness.
Playa Bowls' customer base shows a higher affinity towards women (135 index) compared to men (68 index). Among generations, Gen Z (136 index) shows the highest affinity, followed by Gen Y (111 index) and Gen X (84 index).