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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Pizza Hut performance in the Australia and how they change over time
See what factors influence Pizza Hut performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Pizza Hut' competitors in the Australia
An analysis of Pizza Hut' competitors in the Australia
In Cafés & Restaurants
·Jul – Sep 25
Pizza Hut is in the top 23% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pizza Hut's market performance is at the 77th percentile, indicating an average/above average position. This means Pizza Hut captures more foot traffic than 77% of brands in the Cafe & Restaurants industry in Australia. Performance peers in a similar range include Criniti's, Nando's, Volcanos Steakhouse, Dosa Hut Indian Multi Cuisine Restaurant, and Oporto.
Customer satisfaction (CSAT) reflects how happy customers are with their experiences, impacting loyalty and brand reputation.
Pizza Hut's overall customer satisfaction is 77%, a slight decrease of 1.5 percentage points year-over-year. New South Wales shows the highest CSAT at 80%, while Northern Territory has the lowest at 65% but the highest growth. Victoria and Northern Territory are the only states with CSAT growth.
Average check reveals how much customers spend per visit, indicating pricing strategy effectiveness and customer spending habits.
Pizza Hut's overall average check is 32.8 AUD, a 2.1% increase year-over-year. Tasmania has the highest average check at 37.3 AUD, while Victoria has the lowest at 29.1 AUD. All states show no growth in average check compared to the previous period.
Outlet count indicates brand reach and market presence, reflecting expansion strategy and potential customer access.
Pizza Hut has the most outlets in New South Wales (100), followed by Queensland (91). Victoria has 41 outlets, while Western Australia has 25. South Australia, Tasmania, Australian Capital Territory and Northern Territory each have a smaller presence with 9, 3, 3 and 3 outlets respectively.
Identifying top competitors helps understand market dynamics, benchmark performance, and refine competitive strategies.
Pizza Hut's top competitors based on customer cross-visitation are McDonald's (16.26%), KFC (8.18%), Hungry Jack's Burgers (7.29%), Domino's Pizza (6.73%), and Guzman y Gomez (4.48%). This indicates a significant overlap in customer base with other fast-food chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to meet demand.
Pizza Hut experiences peak traffic workload between 11 AM and 10 PM, with the highest traffic around 6 PM (60.71%). Traffic is significantly lower during early morning hours, indicating a need for adjusted staffing during those times.
Understanding consumer segments allows for targeted marketing, tailoring products and messaging to specific demographics.
Pizza Hut's customer base shows a higher affinity towards women (75%) and men (121%). Among generations, Gen Y is average (100%), while Gen X (93%) and Gen Z (93%) are slightly under-indexed. This suggests opportunities for targeted campaigns to engage specific demographics.