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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence NORMS Restaurant performance in the United States and how they change over time
See what factors influence NORMS Restaurant performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of NORMS Restaurant' competitors in the United States
An analysis of NORMS Restaurant' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
NORMS Restaurant is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand strength and customer preference within the competitive cafe & restaurant landscape.
NORMS Restaurant holds a leading market performance at the 99th percentile, indicating a strong position. Peers in similar range: Umi Hotpot Sushi & Seafood Buffet, The Juicy Crab, Silver Diner, Bareburger, Chicken Express, Dos Toros Taqueria.
Customer satisfaction reflects brand perception and loyalty, crucial for retention and attracting new customers.
NORMS Restaurant demonstrates strong customer satisfaction. Overall CSAT is 86%, with a significant increase of 14.4 percentage points year-over-year. In California, CSAT is 87%, up by 14.9 percentage points.
Average check indicates customer spending per visit, directly impacting revenue and profitability analysis.
NORMS Restaurant's overall average check is $28.7, a 3.6% increase year-over-year. The average check in California is $28.8, while in Nevada it is $24.8. No growth rate provided for California and Nevada.
Outlet count indicates brand reach and market presence, impacting accessibility and potential revenue.
NORMS Restaurant has 23 outlets in California and 1 in Nevada. The distribution of outlets reflects its market focus and geographic presence in these states.
Identifying competitors helps refine strategies by understanding where customers also spend their money.
NORMS Restaurant's top competitors based on customer cross-visitation are McDonald's (16.77%), In-N-Out Burger (12.58%), Starbucks (7.58%), Denny's (7.49%), and Jack in the Box (7.05%).
Traffic workload analysis reveals peak hours, enabling optimized staffing and resource allocation.
Traffic workload at NORMS Restaurant varies throughout the day, peaking between 10:00 AM and 12:00 PM, with the highest workload at 11:00 AM (69.92%). The lowest workload is between 3:00 AM and 5:00 AM.
Understanding consumer demographics enables targeted marketing and tailored service offerings for NORMS Restaurant.
NORMS Restaurant sees a higher affinity from women (91% value label, but should be interpreted as an index) and a very high affinity from men (109%). Gen X shows a high affinity (119%), Gen Y an average affinity (89%), and Gen Z is under-indexed (53%).