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Managing Partner, Global Business Development
See what factors influence Nick The Greek performance in the United States and how they change over time
See what factors influence Nick The Greek performance in the United States and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Nick The Greek' competitors in the United States
An analysis of Nick The Greek' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Nick The Greek is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals competitive strength and customer preference in the industry, reflecting brand's share of foot traffic.
Nick The Greek holds a leading market position, ranking in the top 1% among cafe and restaurants in the United States. This high percentile indicates a strong market presence and customer preference relative to competitors like Don Coqui, The Brass Tap, Barcelona Wine Bar, Liuyishou Hotpot, Corner Bakery and Itto Sushi, all positioned in the same percentile range.
Customer satisfaction (CSAT) is crucial for brand loyalty and growth, reflecting direct feedback on customer experience and service quality.
Nick The Greek's overall CSAT is 84%, showing a significant 7.9 percentage point increase year-over-year. CSAT varies by state, with Kansas leading at 88% and Nevada at 79%. The CSAT trend from May to July 2025 indicates a positive trajectory, peaking in July. This shows overall customer satisfaction has increased and is fairly consistent across states.
Average check indicates customer spending per visit, influencing revenue and profitability, and guiding pricing and promotional strategies.
Nick The Greek's overall average check is $19.30, a decrease of 4.4% year-over-year. Average check values vary by state, with Kansas at $21.50 and Missouri at $18.20. The trend from May to July 2025 shows an increase. The slight decrease from the year before is offset by increasing sales in more recent months.
Identifying competitors helps refine strategies, understand market dynamics, and pinpoint opportunities for differentiation and growth.
Nick The Greek's top competitors based on customer cross-visitation are McDonald's (8.58%), In-N-Out Burger (7.81%), Starbucks (5.36%), Chipotle Mexican Grill (3.68%), and Habit Burger & Grill (3.68%). These brands represent the fast-food and fast-casual landscape where Nick The Greek operates.
Understanding consumer segments by gender and generation enables targeted marketing, improved customer engagement, and more effective brand positioning.
Nick The Greek's customer base shows a high affinity with women (79%, under-indexed) and men (119%, over-indexed). In terms of generations, Gen X shows high affinity (118%, over-indexed). Gen Y (98%, under-indexed) and Gen Z (78%, under-indexed) are under-represented.