Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Nando's performance in the New Zealand and how they change over time
See what factors influence Nando's performance in the New Zealand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Nando's is ahead of most brands
Sample of brands in the same percentile
An analysis of Nando's' competitors in the New Zealand
An analysis of Nando's' competitors in the New Zealand
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Nando's market performance is at the 60th percentile. This indicates an average/above average market standing in the Cafe & Restaurants industry in New Zealand. Performance peers in the same percentile range include St Pierres Sushi, Columbus Coffee, Habib's Legendary Fried Chicken & More, and Hot Like a Mexican Willis Lane.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth. High CSAT scores are crucial for business success.
Nando's overall customer satisfaction is 69%, a significant increase of 19 percentage points year-over-year. Bay of Plenty shows the highest CSAT at 88%, while Waikato has the lowest at 59%. This indicates a generally positive customer experience, with regional variations.
Average check (transaction value) indicates spending per customer. Monitoring this KPI helps optimize pricing strategies and identify revenue growth opportunities.
Nando's overall average check is 36 NZD, a decrease of 6.7% year-over-year. Waikato has the highest average check at 41.7 NZD, while Bay of Plenty has the lowest at 28.8 NZD. This suggests a need to analyze pricing and customer spending habits across regions.
Number of outlets indicates brand reach and market presence. Tracking outlet distribution helps assess market penetration and expansion opportunities.
Nando's has a total of 19 outlets in New Zealand. Auckland has the highest number of outlets with 10, while Wellington has 3, and Canterbury, Bay of Plenty and Waikato each have 2. This distribution highlights Auckland as a key market for Nando's.
Identifying key competitors through cross-visitation analysis helps understand market dynamics and competitive positioning to refine marketing strategies.
Nando's top competitors based on customer cross-visitation are McDonald's (21.08%), KFC (9.87%), BurgerFuel (8.97%), Burger King (7.17%), and Domino's Pizza (6.73%). This indicates that customers who visit Nando's also frequently visit these fast-food chains.
Traffic workload analysis by hour reveals peak operational times, enabling efficient staffing and resource allocation to optimize customer service.
Nando's traffic workload peaks between 12:00 PM and 7:00 PM, with the highest workload at 1:00 PM (58.84%). There is minimal traffic before 10:00 AM and after 9:00 PM. This data informs staffing and resource allocation strategies.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and brand relevance.
Nando's consumer base shows a high affinity towards women (index 81) and men (index 117). Among generations, Gen X is overrepresented (index 202), while Gen Y (index 74) and Gen Z (index 90) are underrepresented, indicating varying levels of engagement across demographics.