Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence McCormick & Schmick's Seafood & Steaks performance in the United States and how they change over time
See what factors influence McCormick & Schmick's Seafood & Steaks performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of McCormick & Schmick's Seafood & Steaks' competitors in the United States
An analysis of McCormick & Schmick's Seafood & Steaks' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
McCormick & Schmick's Seafood & Steaks is in the lower 42% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
McCormick & Schmick's is in the lower 42% of brands, indicating a below-average market position. This suggests weaker competitive strength. Performance peers in the same percentile range include Brasão Brazilian Steakhouse, Monterrey Mexican Restaurant, Baby's Cheesesteak, Oak & Stone, Del Frisco's Double Eagle Steakhouse, and HomeGrown.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
McCormick & Schmick's has an overall CSAT of 80%, a 7.9 percentage point increase year-over-year. Illinois shows the highest CSAT at 89%, followed by Georgia at 86%. This indicates improved customer experiences, particularly in Illinois and Georgia.
Average check reflects spending per customer, crucial for revenue and profitability analysis and strategic pricing decisions.
The overall average check for McCormick & Schmick's is $66, a 4.9% decrease year-over-year. New Jersey has the highest average check at $78.5 USD. This suggests a need to analyze pricing strategies and customer spending habits.
Outlet count indicates brand reach and market presence, influencing accessibility and potential customer base.
McCormick & Schmick's has the most outlets in Texas (3). Maryland, Pennsylvania, and California each have 2 outlets. This distribution highlights key markets for the brand's physical presence.
Competitor analysis identifies key rivals, informing strategies to gain market share and differentiate the brand.
McDonald's (7.34%) has the highest cross-visitation rate with McCormick & Schmick's customers, followed by Starbucks and Chick-fil-A (3.67% each). This indicates that customers of McCormick & Schmick's also frequent these fast-food chains.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service.
Peak traffic workload for McCormick & Schmick's occurs between 17:00 and 19:00, reaching 67.18% at 18:00. There is no traffic between 0:00 and 10:00. This data informs staffing and promotional strategies.
Consumer segments inform targeted marketing, tailoring strategies to specific demographics for increased engagement and ROI.
Women are slightly under-indexed (98) and Men are slightly over-indexed (102). Gen X is over-indexed (107), while Gen Y (93) and Gen Z (96) are under-indexed. This suggests a higher affinity among Gen X consumers.