Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Monterrey Mexican Restaurant performance in the United States and how they change over time
See what factors influence Monterrey Mexican Restaurant performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Monterrey Mexican Restaurant' competitors in the United States
An analysis of Monterrey Mexican Restaurant' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Monterrey Mexican Restaurant is in the lower 42% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
Monterrey Mexican Restaurant's market performance is in the lower 42%, indicating a below average market standing. This suggests the brand captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Brasão Brazilian Steakhouse, Baba's Famous Steak(103rd & Halsted), Crab Trap, Rio Grande Churrascaria, Moka & Co, and Blue Moose Burgers & Wings.
Customer satisfaction (CSAT) reflects customer happiness, directly impacting loyalty, retention, and positive word-of-mouth referrals.
Monterrey Mexican Restaurant has an overall CSAT of 79%, a 0.7 percentage point increase year-over-year. Alabama shows the highest CSAT at 95%, while South Carolina has the lowest at 76%. This indicates generally positive customer experiences, with notable regional variations in satisfaction levels.
Average check reflects spending per customer, crucial for revenue insights and menu optimization to boost profitability.
The overall average check for Monterrey Mexican Restaurant is $23.40, a 6.5% increase year-over-year. Georgia has the highest average check at $26.00, while South Carolina has the lowest at $20.10. This suggests customers are spending more per visit than last year, with regional differences in spending habits.
Outlet count indicates brand reach and expansion, reflecting market presence and growth potential.
Monterrey Mexican Restaurant has the most outlets in Georgia (12), followed by South Carolina (10). Iowa, Virginia and Alabama have the least number of outlets. This distribution highlights key markets and potential areas for expansion.
Identifying competitors reveals market dynamics, enabling strategic positioning and competitive advantage.
The top competitors for Monterrey Mexican Restaurant, based on customer cross-visitation, are McDonald's (16.63%), Chick-fil-A (10.72%), Taco Bell (7.44%), Wendy's (7.00%), and Burger King (5.69%). This indicates that customers who visit Monterrey Mexican Restaurant also frequently visit these fast-food chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation for optimal service.
Monterrey Mexican Restaurant experiences peak traffic between 11 AM and 8 PM, with the highest workload at 6 PM (64.77%). Traffic is minimal before 10 AM and after 10 PM. This data helps optimize staffing levels to meet customer demand during peak hours.
Understanding consumer segments enables targeted marketing, tailoring strategies to specific demographics for enhanced engagement.
Monterrey Mexican Restaurant's customer base shows a slightly higher affinity towards women (103 index) compared to men (97 index). Gen X shows the highest affinity (127 index), while Gen Y is under-indexed (78 index). Gen Z shows an affinity of 112. This suggests targeted marketing should consider the preferences of Gen X and women.