Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence matchbox performance in the United States and how they change over time
See what factors influence matchbox performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of matchbox' competitors in the United States
An analysis of matchbox' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
matchbox is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
matchbox, with a market performance percentile of 99, is a leading brand. This high percentile indicates a strong competitive position, suggesting high customer preference. Performance peers in similar range include Jeremiah's Italian Ice, Fuzzy's Taco Shop, Round Table Pizza, Skyline Chili, Drake's and The Halal Guys.
Customer satisfaction reflects brand perception. Tracking CSAT is crucial for loyalty, repurchases and positive word-of-mouth, directly impacting revenue.
Overall customer satisfaction for matchbox is 87%, down 3 percentage points year-over-year. Maryland shows the highest CSAT at 92%, while District of Columbia has the lowest at 81%. Virginia also experienced a significant decrease of 6.3 percentage points. Focus on improving CSAT in DC and Virginia is needed.
Average check is a key revenue indicator, reflecting customer spending per visit. Monitoring helps optimize pricing and identify upselling opportunities.
The average check for matchbox is $46.9, a 31.6% increase year-over-year. Florida has the highest average check at $58.7 USD. Virginia, Maryland and District of Columbia have lower values ($47.6, $42.2, $41.4 USD respectively).
Outlet count indicates brand reach and expansion. Tracking provides insights into growth, market penetration, and operational footprint efficiency.
matchbox has a total of 12 outlets. Virginia has the most outlets (6), followed by Maryland (3), District of Columbia (2), and Florida (1). This distribution highlights Virginia as a key market for matchbox.
Competitor analysis identifies key rivals and customer preferences. Helps refine strategies, and discover areas for competitive advantages.
Top competitors based on cross-visitation are McDonald's (6.03%), Starbucks (3.69%), Chick-fil-A (3.52%), IHOP (3.02%), and First Watch (3.02%). This indicates that matchbox customers also frequent these establishments.
Traffic workload patterns reveal peak hours and customer flow. Helps optimize staffing, manage resources, and improve service during busy times.
Traffic workload for matchbox peaks between 17:00 and 19:00, with the highest workload at 18:00 (60.90). Low traffic is observed from midnight to 8:00. Staffing should be adjusted based on the workload pattern.
Understanding consumer demographics is crucial for targeted marketing. Adapting strategies to different segments enhances engagement and maximizes ROI.
Women are over-represented in the customer base (affinity index 116), while men are under-represented (affinity index 85). Gen Z (affinity index 110) and Gen Y (affinity index 108) show high affinity, while Gen X (affinity index 92) are slightly under-indexed.