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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Marie Callender's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Marie Callender's performance in the United States and how they change over time
See what factors influence Marie Callender's performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Marie Callender's' competitors in the United States
An analysis of Marie Callender's' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Marie Callender's market performance is leading at the 99th percentile. This indicates a strong market presence, signifying greater customer preference compared to competitors like Taqueria Los Comales, Iron Age, and Brixx Wood Fired Pizza + Craft Bar.
Customer satisfaction reflects brand perception, impacting loyalty and repeat business. High satisfaction often correlates with increased revenue and positive word-of-mouth.
Marie Callender's overall customer satisfaction is at 82%, a 3.3 percentage point increase year-over-year. Idaho shows the highest satisfaction (100%), while Nevada shows 79%. This indicates positive customer experiences across the United States.
Average check indicates customer spending per visit, influencing revenue. Tracking trends informs pricing and menu strategies for optimal profitability.
Marie Callender's average check is $25.20, a 6.6% increase year-over-year. California has the highest average check ($26.20). This suggests positive revenue trends driven by increased customer spending.
Outlet count shows brand reach, influencing market share. Strategic expansion can boost revenue, while contraction may indicate market challenges.
Marie Callender's has 23 outlets in the United States, with 19 in California. This reflects a concentrated presence in California, suggesting a strong regional market focus.
Competitor analysis identifies key players and overlap in customer base, informing competitive strategies and highlighting differentiation opportunities.
Marie Callender's primary competitors include McDonald's (13.10% cross-visitation), In-N-Out Burger (12.50%), and Starbucks (8.33%). These brands share a portion of Marie Callender's customer base, indicating potential areas for competitive focus.
Traffic workload distribution identifies peak hours, guiding staffing and resource allocation. Optimizing operations during busy times enhances customer experience.
Marie Callender's experiences peak traffic between 11 AM and 6 PM, with the highest workload around noon (64.83). This data is essential for staffing and optimizing service during peak hours.
Understanding consumer segments allows for targeted marketing. Gender and generation insights enable customized campaigns, improving engagement and ROI.
Marie Callender's customer base shows high affinity among women, and overrepresentation from Gen X. This indicates the segments with the highest affinity. Further investigation can discover opportunities for tailored engagement.