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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Oberweis Ice Cream and Dairy Store performance in the United States and how they change over time
See what factors influence Oberweis Ice Cream and Dairy Store performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Oberweis Ice Cream and Dairy Store is in the lower 38% of brands
Sample of brands in the same percentile
An analysis of Oberweis Ice Cream and Dairy Store' competitors in the United States
An analysis of Oberweis Ice Cream and Dairy Store' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Oberweis Ice Cream and Dairy Store's market performance is at the 38th percentile, indicating a below average market position. This suggests the brand captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Sushi KONG, Baya Bar - Acai & Smoothie Shop, Ichiban Japanese Steakhouse, Napa Flats Wood-Fired Kitchen, House of Mandi - Yemeni Restaurant -مطعم بيت المندي اليمني, and The Naked Pig.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with repeat business.
Oberweis Ice Cream and Dairy Store has an overall CSAT of 71%, a slight increase of 0.9 percentage points year-over-year. Missouri shows the highest CSAT at 78%, while Indiana has the lowest at 61%. The CSAT trend fluctuated between 62.91% and 79.33% during the observed period.
Outlet count indicates brand reach and market presence. Growth in outlet numbers often signals expansion and increased accessibility.
Oberweis Ice Cream and Dairy Store has 32 outlets in Illinois, 5 in Missouri, 2 in Michigan, and 1 in Indiana. Illinois accounts for the majority of the brand's locations.
Identifying top competitors helps understand the competitive landscape and benchmark performance against industry rivals.
Oberweis Ice Cream and Dairy Store's top competitors based on customer cross-visitation are McDonald's (10.10%), Starbucks (8.01%), Dunkin' (7.32%), Taco Bell (6.62%), and Culver's (6.27%). This indicates a significant overlap in customer base with these major chains.
Traffic workload by hour reveals peak and off-peak times, enabling efficient staffing and resource allocation to meet customer demand.
Oberweis Ice Cream and Dairy Store experiences peak traffic between 17:00 and 20:00, with the highest workload at 19:00 (67.18%). Traffic is minimal during the early morning hours.
Understanding consumer segments by gender and generation informs targeted marketing, improving engagement and brand resonance.
Oberweis Ice Cream and Dairy Store's customer base shows a high affinity towards women (87%) and men (113%). Gen X (103%) and Gen Y (108%) are overrepresented, while Gen Z (60%) is underrepresented, suggesting a need to tailor strategies to attract younger demographics.