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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Rocky Rococo Pizza and Pasta performance in the United States and how they change over time
See what factors influence Rocky Rococo Pizza and Pasta performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Rocky Rococo Pizza and Pasta' competitors in the United States
An analysis of Rocky Rococo Pizza and Pasta' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Rocky Rococo Pizza and Pasta is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Rocky Rococo Pizza and Pasta has a leading market performance percentile of 99 in the United States. This indicates a strong market position relative to peers such as Red Fort Cuisine Of India, Panda Tea House, Amara at Paraiso, Florida Cracker, Casa Garcia's and La Cocina De Mama which are in the top 1%.
CSAT is crucial to gauge customer happiness and loyalty, directly impacting brand reputation and revenue through repeat business and positive word-of-mouth.
Overall customer satisfaction for Rocky Rococo Pizza and Pasta is 71%, down 7.7 percentage points year-over-year. Minnesota shows higher satisfaction (83%) with an increase of 6.9pp, while Wisconsin has lower satisfaction (71%) with a decrease of 8.6pp. Recent CSAT trend shows fluctuation between 67.53 and 76.33 during the analyzed period.
Average check reflects customer spending habits, crucial for revenue forecasting and menu pricing strategies to optimize profitability.
The overall average check for Rocky Rococo Pizza and Pasta is $16.30, a decrease of 11.2% year-over-year. Minnesota shows an average check of $16.90, while Wisconsin's average check is $16.30. The average check fluctuated between $15.87 and $17.20 during the observed months.
Outlet count indicates brand reach and expansion, reflecting market penetration and growth potential in different geographic areas.
Rocky Rococo Pizza and Pasta has 30 outlets in Wisconsin and 1 in Minnesota. The distribution shows a concentration of outlets in Wisconsin, which means that the brand is more developed in this state.
Knowing main competitors help to refine marketing strategies, identify differentiation opportunities, and understand customer preferences in the restaurant market.
The top competitors for Rocky Rococo Pizza and Pasta, based on customer cross-visitation, are McDonald's (20.58%), Culver's (19.61%), Taco Bell (9.65%), Burger King (8.68%), and Wendy's (6.75%). This indicates a significant overlap in customer base with fast-food chains.
Analyzing traffic workload by hour helps optimize staffing and resource allocation during peak times, improving service efficiency and customer satisfaction.
Rocky Rococo Pizza and Pasta experiences peak traffic between 11 AM and 7 PM, with the highest workload around 12 PM (68.88%). Traffic is minimal during early morning hours, indicating the need for optimized staffing based on these trends.
Understanding consumer segments enables targeted marketing, tailored product offerings, and personalized customer experiences, enhancing brand engagement and loyalty.
Rocky Rococo Pizza and Pasta shows a higher affinity among women (87%) than men (112%). Gen X is overrepresented (170%), while Gen Y (67%) and Gen Z (43%) are underrepresented. This means that the brand is more popular with female and Gen X consumers.