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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Little Caesars Pizza performance in the Guatemala and how they change over time
See what factors influence Little Caesars Pizza performance in the Guatemala and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Little Caesars Pizza' competitors in the Guatemala
An analysis of Little Caesars Pizza' competitors in the Guatemala
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Little Caesars Pizza is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reflects the brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Little Caesars Pizza holds the 99th percentile, marking it as a leading brand in Guatemala's Cafe & Restaurants industry. This indicates strong market presence. Performance peers include Burger King, Denny's, San Martín, Taco Bell, and Pizza Hut, who share the same high percentile.
Customer satisfaction (CSAT) reflects how well the brand meets customer expectations, driving loyalty and repeat business.
Little Caesars Pizza's overall CSAT is 65%, a decrease of 12.8 percentage points year-over-year. The Guatemala Department shows a CSAT of 55%, with a significant decrease of 24.8 percentage points. This reveals a notable decline in customer satisfaction, especially in Guatemala Department.
Average check is a key indicator of spending per transaction, impacting overall revenue and profitability.
The overall average check for Little Caesars Pizza is 87.2 GTQ, an increase of 13.5% year-over-year. Guatemala Department's average check is 95.6 GTQ, while Quetzaltenango's is 87.5 GTQ. The upward trend suggests higher customer spending per visit.
Number of outlets indicates brand reach, affecting market penetration and customer accessibility.
Little Caesars Pizza has 42 outlets in Guatemala Department, 5 in Quetzaltenango, 4 each in Suchitepéquez and Escuintla. Huehuetenango has 3, and Sacatepéquez, Chiquimula, Izabal, Jutiapa and El Progreso have 2 each. This shows uneven distribution.
Competitor analysis helps understand competitive landscape, informing strategies to gain market share and attract customers.
McDonald's (27.80%), Pollo Campero (22.02%), San Martín (19.13%), Burger King (15.16%), and Pizza Hut (13.72%) are top competitors based on cross-visitation. This indicates customers of Little Caesars Pizza also frequent these brands.
Traffic workload analysis shows peak operational times, helping optimize staffing, manage inventory, and improve service efficiency.
Traffic peaks between 17:00 and 20:00, with the highest workload at 18:00 (60.59%) and 19:00 (60.39%). Workload increases sharply from 8:00, highlighting busy lunch and dinner hours. The lowest workload is between 0:00 and 7:00.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing customer engagement.
Women are under-indexed (56) while Men are over-indexed (121). Gen X is under-indexed (43) and Gen Y is over-indexed (162). Little Caesars Pizza appeals more to men and Gen Y, presenting opportunities for targeted marketing.