Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Krispy Kreme performance in the Mexico and how they change over time
See what factors influence Krispy Kreme performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Krispy Kreme is ahead of most brands
Sample of brands in the same percentile
An analysis of Krispy Kreme' competitors in the Mexico
An analysis of Krispy Kreme' competitors in the Mexico
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Krispy Kreme's market performance in Mexico is at the 56th percentile, indicating an average/above average market standing. This means Krispy Kreme performs better than 56% of brands in the Cafe & Restaurants industry. Performance peers in the same percentile range include Ichikani, Pastelerías Panamá, Frutos Prohibidos, Churrería El Moro, Taquerias Arandas, and ABURIYA BY SHIGE TAKANE.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation.
The top competitors for Krispy Kreme in Mexico, based on cross-visitation, are Starbucks (8.49%), McDonald's (7.55%), Little Caesars (7.41%), Carl's Jr. (6.33%), and KFC (5.26%). This indicates that customers who visit Krispy Kreme also frequently visit these fast-food and coffee chains.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer service.
Krispy Kreme in Mexico experiences peak traffic workload between 15:00 and 19:00, reaching a high of 42.78% at 17:00. The lowest traffic occurs between 0:00 and 6:00. This data helps optimize staffing and resource allocation to meet customer demand effectively.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Krispy Kreme's customer base in Mexico shows a high affinity towards women (95) and men (104). Among generations, Gen Y (110) shows the highest affinity, while Gen Z (58) is underrepresented. Gen X (92) is also underrepresented. This suggests marketing efforts should focus on engaging Gen Y and attracting more Gen Z and Gen X customers.